G
Brand
As the world's leading society of music professionals, the Recording Academy works year-round to foster a more inspiring world for creators. #GRAMMYS
sprout.link/grammysAudience
Browse top profilesFollowers
4.7M
Following
2.4K
Total Posts
Engagement & Performance
Engagement Rate
0.09%
Avg Likes
4,355
Avg Comments
What the numbers say about Grammys
Grammys has built an audience of 4.7M followers on Instagram over 9,708 posts as a Music account.
Grammys has an engagement rate of 0.09%, which is in the bottom quarter (median: 1.1%) for Music accounts with over 1M followers, based on 473 accounts in the InstME index.
Followers leave about one comment for every 83 likes — an audience that mostly engages through likes.
Grammys currently publishes about one post per week.
The account follows just 2,449 others against 4.7M followers — a ratio typical of established creators and brands.
Grammys vs similar accounts
| Metric | Grammys | Cohort median |
|---|---|---|
| Engagement rate | 0.09% | 1.1% |
| Average likes | 4,355 | 33,319 |
| Average comments | 53 | 524 |
| Posts per week | 1.87 | 0.75 |
Median values from 473 Music accounts with over 1M followers in the InstME index, refreshed Jul 11, 2026.
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Data last updated: Apr 27, 2026
How Grammys's engagement rate is calculated
Engagement rate is the average interactions per post divided by followers. For Grammys: (4,355 avg likes + 53 avg comments) ÷ 4,744,765 followers × 100 ≈ 0.09%.
Frequently asked questions about Grammys
How many followers does Grammys have?
Grammys has 4,744,765 followers on Instagram (4.7M) as of Apr 27, 2026.
What is Grammys's engagement rate?
Grammys's engagement rate is 0.09%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 1.1%) for Music accounts with over 1M followers in the InstME index.
How many likes does Grammys average per post?
Posts by Grammys average 4,355 likes and 53 comments.
How often does Grammys post on Instagram?
Grammys posts about 2 times per week on average.
Is Grammys a business or creator account?
Grammys is registered as a business account on Instagram and is verified.
