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Outreach This Creator For FreeGrailed is a verified Fashion brand, with 766.9K followers on Instagram. Its posts sit across fashion and tech. To date Grailed has posted 4,053 times, currently around 8 posts a week. Posts average 2,097 likes and 30 comments, an engagement rate of 0.28%.
Grailed operates a Fashion account on Instagram, pairing 766.9K followers with 4,053 posts.
Against 2,126 Fashion accounts with 100K–1M followers in the InstME index, Grailed's 0.28% engagement rate lands below the median of 0.86%.
The like-to-comment split is roughly 71 to one, indicating an audience that mostly engages through likes.
In recent weeks Grailed has kept to about 8 posts per week, more than one per day.
Grailed scores 100/100 on InstME's audience-quality checks, with about 0% of followers flagged low-quality or inactive, a strong signal of genuine reach.
Grailed keeps its following list short (388) relative to 766.9K followers, as established creators and brands tend to.
Estimated sponsored-post value
$2,700–$5,000
Based on 766.9K followers and a 0.28% engagement rate, a single sponsored post by Grailed is worth an estimated $2,700–$5,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Grailed | Cohort median |
|---|---|---|
| Engagement rate | 0.28% | 0.86% |
| Average likes | 2,097 | 1,969 |
| Average comments | 30 | 58 |
| Posts per week | 8.47 | 0.82 |
Median values from 2,126 Fashion accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 9, 2026
Grailed is a verified fashion brand on Instagram, with 766.9K followers.
Grailed has 766,889 followers on Instagram (766.9K) as of Jul 9, 2026.
Grailed's engagement rate is 0.28%, calculated from average likes and comments per post relative to followers. That is below the median of 0.86% for Fashion accounts with 100K–1M followers in the InstME index.
Posts by Grailed average 2,097 likes and 30 comments.
Grailed posts about 8 times per week on average.
InstME's audience-quality analysis estimates about 0% of Grailed's followers are low-quality or inactive, giving an audience-quality score of 100/100.
Grailed is registered as a business account on Instagram and is verified.
Grailed is categorized as a fashion and tech account in the InstME index, based on the profile's bio and Instagram category across 4,053 posts.
Yes. Grailed carries the blue verified badge on Instagram.
Total Posts
4,053
Avg Comments
30
Predominantly women · mostly 18–34
Typical for Fashion creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Fashion
Secondary: Tech
2.1M
Engagement
0.36%
A sponsored post from Grailed is estimated at $2,700 to $5,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
