@george_in_london
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On Instagram, • George in London • by George Kimm is a verified Food brand with an audience of 226.3K. Its posts sit across food and travel. To date • George in London • by George Kimm has posted 2,858 times, currently around 2 posts a week. Typical posts draw 3,136 likes and 90 comments, putting engagement at 1.43%.
With 226.3K followers across 2,858 posts, George_in_london is one of the Food accounts tracked in the InstME index.
Against 1,551 Food accounts with 100K–1M followers in the InstME index, George_in_london's 1.43% engagement rate lands above the median of 0.74%.
The like-to-comment split is roughly 35 to one, indicating a healthy amount of conversation.
Over recent weeks, George_in_london has published about 2 posts per week.
George_in_london keeps its following list short (856) relative to 226.3K followers, as established creators and brands tend to.
Estimated sponsored-post value
$1,100–$2,100
Based on 226.3K followers and a 1.43% engagement rate, a single sponsored post by George_in_london is worth an estimated $1,100–$2,100. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More women than men · mostly 25–44
Typical for Food creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Food
Secondary: Travel
| Metric | George_in_london | Cohort median |
|---|---|---|
| Engagement rate | 1.43% | 0.74% |
| Average likes | 3,136 | 1,665 |
| Average comments | 90 | 54 |
| Posts per week | 2.11 | 0.91 |
Median values from 1,551 Food accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 16, 2026
• George in London • by George Kimm is a verified food brand on Instagram, with 226.3K followers.
• George in London • by George Kimm posts on Instagram as @george_in_london.
• George in London • by George Kimm has 226,259 followers on Instagram (226.3K) as of Sep 16, 2026.
• George in London • by George Kimm's engagement rate is 1.43%, calculated from average likes and comments per post relative to followers. That is above the median of 0.74% for Food accounts with 100K–1M followers in the InstME index.
Posts by • George in London • by George Kimm average 3,136 likes and 90 comments.
• George in London • by George Kimm posts about 2 times per week on average.
• George in London • by George Kimm is registered as a business account on Instagram and is verified.
Total Posts
2,858
Avg Comments
90
Engagement
0.82%
• George in London • by George Kimm is categorized as a food and travel account in the InstME index, based on the profile's bio and Instagram category across 2,858 posts.
Yes. • George in London • by George Kimm carries the blue verified badge on Instagram.
A sponsored post from • George in London • by George Kimm is estimated at $1,100 to $2,100. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
