More choice. More style. More reasons to take the long way home.
Outreach This Creator For FreeGeneral Motors is a verified Fashion brand based in United States, with 679.7K followers on Instagram. The account posts mainly around fashion and home & diy topics. To date General Motors has posted 229 times, currently around 3 posts a week. Engagement runs at 0.29%, or about 1,887 likes and 90 comments per post.
Generalmotors's Instagram presence spans 229 posts and 679.7K followers, profiling it as a Fashion account.
For Fashion accounts with 100K–1M followers, Generalmotors's 0.29% engagement rate is below the median of 0.86%, a read from 2,126 accounts in the InstME index.
The like-to-comment split is roughly 21 to one, indicating a healthy amount of conversation.
Generalmotors's recent cadence works out to about 3 posts per week.
Generalmotors follows only 97 accounts while being followed by 679.7K, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$2,400–$4,400
Based on 679.7K followers and a 0.29% engagement rate, a single sponsored post by Generalmotors is worth an estimated $2,400–$4,400. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Fashion creators in United States, modeled from the niche, not measured for this account.
Content Focus
Primary: Fashion
Secondary: Home & DIY
| Metric | Generalmotors | Cohort median |
|---|---|---|
| Engagement rate | 0.29% | 0.86% |
| Average likes | 1,887 | 1,969 |
| Average comments | 90 | 58 |
| Posts per week | 3.23 | 0.82 |
Median values from 2,126 Fashion accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Generalmotors | Cohort median |
|---|---|---|
| Engagement rate | 0.29% | 0.69% |
| Average likes | 1,887 | 1,576 |
| Average comments | 90 | 52 |
| Posts per week | 3.23 | 0.65 |
Median values from 305 Fashion accounts in United States with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 18, 2026
General Motors is a verified fashion brand based in United States on Instagram, with 679.7K followers.
General Motors posts on Instagram as @generalmotors.
General Motors has 679,687 followers on Instagram (679.7K) as of Sep 18, 2026.
General Motors's engagement rate is 0.29%, calculated from average likes and comments per post relative to followers. That is below the median of 0.86% for Fashion accounts with 100K–1M followers in the InstME index.
Posts by General Motors average 1,887 likes and 90 comments.
General Motors posts about 3 times per week on average.
General Motors is registered as a business account on Instagram and is verified.
General Motors is categorized as a fashion and home & diy account in the InstME index, based on the profile's bio and Instagram category across 229 posts.
General Motors's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Total Posts
229
Avg Comments
90
Engagement
0.64%
Yes. General Motors carries the blue verified badge on Instagram.
A sponsored post from General Motors is estimated at $2,400 to $4,400. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
