Creator turned founder Co-Founder & President @fixatedstudio Founded Previously:
Jason Wilhelm is a verified Business creator, with 95.5K followers on Instagram. The account posts mainly around business and lifestyle topics. To date Jason Wilhelm has posted 17 times, currently less than one post a week. Posts average 1,133 likes and 24 comments, an engagement rate of 1.21%.
General shows up in the InstME index as a Business account, 95.5K followers, 17 posts.
General has an engagement rate of 1.21%, which is below the median of 1.46% for Business accounts with 10K–100K followers, based on 5,335 accounts in the InstME index.
For roughly every 48 likes there is one comment, a healthy amount of conversation.
General currently publishes less than one post per week.
InstME estimates 0% of General's followers are low-quality or inactive, for an audience-quality score of 100/100, a strong signal of genuine reach.
Estimated sponsored-post value
$400–$750
Based on 95.5K followers and a 1.21% engagement rate, a single sponsored post by General is worth an estimated $400–$750. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | General | Cohort median |
|---|---|---|
| Engagement rate | 1.21% | 1.46% |
| Average likes | 1,133 | 334 |
| Average comments | 24 | 22 |
| Posts per week | 0.04 | 0.33 |
Median values from 5,335 Business accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 16, 2026
Jason Wilhelm is a verified business creator on Instagram, with 95.5K followers.
Jason Wilhelm posts on Instagram as @general.
Jason Wilhelm has 95,525 followers on Instagram (95.5K) as of Jul 16, 2026.
Jason Wilhelm's engagement rate is 1.21%, calculated from average likes and comments per post relative to followers. That is below the median of 1.46% for Business accounts with 10K–100K followers in the InstME index.
Posts by Jason Wilhelm average 1,133 likes and 24 comments.
Jason Wilhelm posts less than once a week on average.
InstME's audience-quality analysis estimates about 0% of Jason Wilhelm's followers are low-quality or inactive, giving an audience-quality score of 100/100.
Jason Wilhelm is registered as a creator account on Instagram and is verified.
Jason Wilhelm is categorized as a business and lifestyle account in the InstME index, based on the profile's bio and Instagram category across 17 posts.
Total Posts
17
Avg Comments
24
Predominantly men · mostly 25–44
Typical for Business creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Business
Secondary: Lifestyle
Engagement
2.24%
Yes. Jason Wilhelm carries the blue verified badge on Instagram.
A sponsored post from Jason Wilhelm is estimated at $400 to $750. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.