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Followers
1.2M
Following
0
Total Posts
Engagement Rate
0.18%
Avg Likes
1,852
Avg Comments
On Instagram, GB News is a verified business account with an audience of 1.2M. GB News has shared 15,390 posts to date, currently around 84 posts a week. Posts average 1,852 likes and 334 comments, an engagement rate of 0.18%.
Gbnews shows up in the InstME index as a business account, 1.2M followers, 15,390 posts.
A post from Gbnews usually lands 1,852 likes and 334 comments, near one interaction for every 562 followers.
The like-to-comment split is roughly 6 to one, indicating an unusually discussion-heavy audience.
Gbnews keeps a posting cadence of about 84 posts per week, more than one per day.
Quality checks give Gbnews 100/100; around 0% of the audience appears low-quality or inactive, a strong signal of genuine reach.
Estimated sponsored-post value
$4,300–$8,000
Based on 1.2M followers and a 0.18% engagement rate, a single sponsored post by Gbnews is worth an estimated $4,300–$8,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.| Metric | Gbnews | Cohort median |
|---|---|---|
| Engagement rate | 0.18% | 1.02% |
| Average likes | 1,852 | 25,711 |
| Average comments | 334 | 376 |
| Posts per week | 84 | 1.1 |
Median values from 12,265 accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 24, 2026
GB News is a verified Instagram brand on Instagram, with 1.2M followers.
GB News posts on Instagram as @gbnews.
GB News has 1,228,729 followers on Instagram (1.2M) as of Apr 24, 2026.
GB News's engagement rate is 0.18%, calculated from average likes and comments per post relative to followers.
Posts by GB News average 1,852 likes and 334 comments.
GB News posts about 84 times per week on average.
InstME's audience-quality analysis estimates about 0% of GB News's followers are low-quality or inactive, giving an audience-quality score of 100/100.
GB News is registered as a business account on Instagram and is verified.
Yes. GB News carries the blue verified badge on Instagram.
A sponsored post from GB News is estimated at $4,300 to $8,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
15,390
334
Posts / Week
84
Growth Score
3.6 / 100
Audience Score
100 / 100
Engagement
0.08%
