Essential skincare without the overwhelm. Gentle, simple & unscented. Made in Australia. Find us @fwrd @nichebeautyofficial @lanecrawford
Outreach This Creator For FreeFoile is a Beauty brand on Instagram based in Australia, tracked in the InstME index with 22.4K followers. Its posts sit across beauty and health. The account has published 2,028 posts, currently less than one post a week. Typical posts draw 186 likes and 8 comments, putting engagement at 0.87%.
Foileskincare is a Beauty account on Instagram with 22.4K followers and 2,028 published posts.
Compared with 5,414 other Beauty accounts with 10K–100K followers in the InstME index, Foileskincare's 0.87% engagement rate is above the median of 0.57%.
Followers weigh in with a comment about every 23 likes, a healthy amount of conversation.
Lately Foileskincare has been publishing less than one post per week.
Estimated sponsored-post value
$78–$150
Based on 22.4K followers and a 0.87% engagement rate, a single sponsored post by Foileskincare is worth an estimated $78–$150. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Beauty creators in Australia, modeled from the niche, not measured for this account.
Content Focus
Primary: Beauty
Secondary: Health
| Metric | Foileskincare | Cohort median |
|---|---|---|
| Engagement rate | 0.87% | 0.57% |
| Average likes | 186 | 134 |
| Average comments | 8 | 12 |
| Posts per week | 0.18 | 0.59 |
Median values from 5,414 Beauty accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Foileskincare | Cohort median |
|---|---|---|
| Engagement rate | 0.87% | 0.35% |
| Average likes | 186 | 79 |
| Average comments | 8 | 8 |
| Posts per week | 0.18 | 1.1 |
Median values from 83 Beauty accounts in Australia with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 9, 2026
Foile is a beauty brand based in Australia on Instagram, with 22.4K followers.
Foile posts on Instagram as @foileskincare.
Foile has 22,381 followers on Instagram (22.4K) as of Sep 9, 2026.
Foile's engagement rate is 0.87%, calculated from average likes and comments per post relative to followers. That is above the median of 0.57% for Beauty accounts with 10K–100K followers in the InstME index.
Posts by Foile average 186 likes and 8 comments.
Foile posts less than once a week on average.
Foile is registered as a business account on Instagram.
Foile is categorized as a beauty and health account in the InstME index, based on the profile's bio and Instagram category across 2,028 posts.
Foile's profile places the account in Australia. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Avg Comments
8
Engagement
0.09%
A sponsored post from Foile is estimated at $78 to $150. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
