The official Instagram account for First Take starring @stephenasmith and . 10 AM - 12 PM ET on ESPN
Followers
1.4M
Following
139
Total Posts
Engagement Rate
10.32%
Avg Likes
140,233
Avg Comments
First Take runs a verified business account account with 1.4M followers on Instagram. The account has published 9,698 posts, currently less than one post a week. Typical posts draw 140,233 likes and 1,409 comments, putting engagement at 10.32%.
Firsttake has built an audience of 1.4M followers on Instagram over 9,698 posts as a business account.
Across recent posts, Firsttake picks up 140,233 likes and 1,409 comments on average, one interaction per 10 followers.
The comment-to-like ratio works out to one comment per 100 likes, pointing to an audience that mostly engages through likes.
Lately Firsttake has been publishing less than one post per week.
The account follows just 139 others against 1.4M followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$19,000–$36,000
Based on 1.4M followers and a 10.32% engagement rate, a single sponsored post by Firsttake is worth an estimated $19,000–$36,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
| Metric | Firsttake | Cohort median |
|---|---|---|
| Engagement rate | 10.32% | 1.02% |
| Average likes | 140,233 | 25,711 |
| Average comments | 1,409 | 376 |
| Posts per week | 0.11 | 1.1 |
Median values from 12,265 accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 27, 2026
First Take is a verified Instagram brand on Instagram, with 1.4M followers.
First Take posts on Instagram as @firsttake.
First Take has 1,372,625 followers on Instagram (1.4M) as of Apr 27, 2026.
First Take's engagement rate is 10.32%, calculated from average likes and comments per post relative to followers.
Posts by First Take average 140,233 likes and 1,409 comments.
First Take posts less than once a week on average.
First Take is registered as a business account on Instagram and is verified.
Yes. First Take carries the blue verified badge on Instagram.
A sponsored post from First Take is estimated at $19,000 to $36,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
9,698
1,409
Posts / Week
0.11
Growth Score
100 / 100
Follower Ratio
9875.0×
Engagement
0.85%
