Official Lifestyle account of the @AtlantaFalcons
On Instagram, Atlanta Falcons is a verified Lifestyle brand with an audience of 103.1K. The account has published 1,154 posts, currently around 4 posts a week. Posts average 3,597 likes and 120 comments, an engagement rate of 3.6%.
With 103.1K followers across 1,154 posts, Falconsfits is one of the Lifestyle accounts tracked in the InstME index.
Falconsfits records a 3.6% engagement rate, above the median of 2.99% for the 826 Lifestyle accounts with 100K–1M followers tracked in the InstME index.
Followers leave about one comment for every 30 likes, a healthy amount of conversation.
In recent weeks Falconsfits has kept to about 4 posts per week.
Falconsfits keeps its following list short (139) relative to 103.1K followers, as established creators and brands tend to.
Estimated sponsored-post value
$1,300–$2,400
Based on 103.1K followers and a 3.6% engagement rate, a single sponsored post by Falconsfits is worth an estimated $1,300–$2,400. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Lifestyle creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Lifestyle
| Metric | Falconsfits | Cohort median |
|---|---|---|
| Engagement rate | 3.6% | 2.99% |
| Average likes | 3,597 | 7,188 |
| Average comments | 120 | 111 |
| Posts per week | 4.39 | 0.47 |
Median values from 826 Lifestyle accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 24, 2026
Atlanta Falcons is a verified lifestyle brand on Instagram, with 103.1K followers.
Atlanta Falcons posts on Instagram as @falconsfits.
Atlanta Falcons has 103,122 followers on Instagram (103.1K) as of Apr 24, 2026.
Atlanta Falcons's engagement rate is 3.6%, calculated from average likes and comments per post relative to followers. That is above the median of 2.99% for Lifestyle accounts with 100K–1M followers in the InstME index.
Posts by Atlanta Falcons average 3,597 likes and 120 comments.
Atlanta Falcons posts about 4 times per week on average.
Atlanta Falcons is registered as a business account on Instagram and is verified.
Atlanta Falcons is categorized as a lifestyle account in the InstME index, based on the profile's bio and Instagram category across 1,154 posts.
Yes. Atlanta Falcons carries the blue verified badge on Instagram.
Total Posts
1,154
Avg Comments
120
305.9K
Engagement
11.52%
A sponsored post from Atlanta Falcons is estimated at $1,300 to $2,400. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.