Travel writer + award-winning digital creator. #ExploreOntario covers top picks to see, do, stay. Book cool stuff ⬇️
Katherine Palumbo runs a verified Travel brand account with 411.6K followers on Instagram. Its posts sit across travel and lifestyle. To date Katherine Palumbo has posted 1,291 times, currently less than one post a week. Typical posts draw 22,819 likes and 1,969 comments, putting engagement at 6.02%.
The Travel account Explore.ontario has posted 1,291 times on Instagram and drawn 411.6K followers.
Explore.ontario's 6.02% engagement rate is in the top quarter (median: 0.92%) among Travel accounts with 100K–1M followers, measured across 977 accounts in the InstME index.
Comments arrive at about one per 12 likes, a sign of an unusually discussion-heavy audience.
Recent posting activity averages less than one post per week.
The account follows just 3,793 others against 411.6K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$5,800–$11,000
Based on 411.6K followers and a 6.02% engagement rate, a single sponsored post by Explore.ontario is worth an estimated $5,800–$11,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More women than men · mostly 25–44
Typical for Travel creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Travel
Secondary: Lifestyle
| Metric | Explore.ontario | Cohort median |
|---|---|---|
| Engagement rate | 6.02% | 0.92% |
| Average likes | 22,819 | 1,974 |
| Average comments | 1,969 | 53 |
| Posts per week | 0.08 | 0.73 |
Median values from 977 Travel accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 7, 2026
Katherine Palumbo is a verified travel brand on Instagram, with 411.6K followers.
Katherine Palumbo posts on Instagram as @explore.ontario.
Katherine Palumbo has 411,553 followers on Instagram (411.6K) as of Sep 7, 2026.
Katherine Palumbo's engagement rate is 6.02%, calculated from average likes and comments per post relative to followers. That is in the top quarter (median: 0.92%) for Travel accounts with 100K–1M followers in the InstME index.
Posts by Katherine Palumbo average 22,819 likes and 1,969 comments.
Katherine Palumbo posts less than once a week on average.
Katherine Palumbo is registered as a business account on Instagram and is verified.
Katherine Palumbo is categorized as a travel and lifestyle account in the InstME index, based on the profile's bio and Instagram category across 1,291 posts.
Avg Comments
1,969
Engagement
0%
Yes. Katherine Palumbo carries the blue verified badge on Instagram.
A sponsored post from Katherine Palumbo is estimated at $5,800 to $11,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.