Staff Photographer for @nytimes
Erin Schaff is a verified Photography creator. The account has built 36.9K followers on Instagram. The account has published 352 posts, currently less than one post a week. Typical posts draw 82 likes and 14 comments, putting engagement at 0.26%.
Erinschaff has built an audience of 36.9K followers on Instagram over 352 posts as a Photography account.
Erinschaff's 0.26% engagement rate is in the bottom quarter (median: 2.46%) among Photography accounts with 10K–100K followers, measured across 3,423 accounts in the InstME index.
Followers weigh in with a comment about every 6 likes, an unusually discussion-heavy audience.
Erinschaff's output runs to less than one post per week.
Estimated sponsored-post value
$130–$240
Based on 36.9K followers and a 0.26% engagement rate, a single sponsored post by Erinschaff is worth an estimated $130–$240. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More men than women · mostly 25–44
Typical for Photography creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Photography
| Metric | Erinschaff | Cohort median |
|---|---|---|
| Engagement rate | 0.26% | 2.46% |
| Average likes | 82 | 523 |
| Average comments | 14 | 25 |
| Posts per week | 0.15 | 0.23 |
Median values from 3,423 Photography accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
Get advanced audience quality signals, growth trend analytics, historical snapshots, and top-performing content patterns.
No credit card needed
Last reviewed: Jul 13, 2026
Erin Schaff is a verified photography creator on Instagram, with 36.9K followers.
Erin Schaff posts on Instagram as @erinschaff.
Erin Schaff has 36,860 followers on Instagram (36.9K) as of Jul 13, 2026.
Erin Schaff's engagement rate is 0.26%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 2.46%) for Photography accounts with 10K–100K followers in the InstME index.
Posts by Erin Schaff average 82 likes and 14 comments.
Erin Schaff posts less than once a week on average.
Erin Schaff is registered as a creator account on Instagram and is verified.
Erin Schaff is categorized as a photography account in the InstME index, based on the profile's bio and Instagram category across 352 posts.
Yes. Erin Schaff carries the blue verified badge on Instagram.
Total Posts
352
Avg Comments
14
Engagement
0%
A sponsored post from Erin Schaff is estimated at $130 to $240. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
