Erin O'Brien runs a verified Lifestyle brand account with 1.3M followers on Instagram. Erin O'Brien has shared 2,284 posts to date, currently less than one post a week. Posts average 4,939 likes and 574 comments, an engagement rate of 0.43%.
Erinnobrienn has built an audience of 1.3M followers on Instagram over 2,284 posts as a Lifestyle account.
Erinnobrienn's 0.43% engagement rate is in the bottom quarter (median: 2.43%) among Lifestyle accounts with over 1M followers, measured across 177 accounts in the InstME index.
The comment-to-like ratio works out to one comment per 9 likes, pointing to an unusually discussion-heavy audience.
Posting frequency for Erinnobrienn sits at less than one post per week.
The account follows just 4,313 others against 1.3M followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$4,500–$8,400
Based on 1.3M followers and a 0.43% engagement rate, a single sponsored post by Erinnobrienn is worth an estimated $4,500–$8,400. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Lifestyle creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Lifestyle
| Metric | Erinnobrienn | Cohort median |
|---|---|---|
| Engagement rate | 0.43% | 2.43% |
| Average likes | 4,939 | 54,853 |
| Average comments | 574 | 522 |
| Posts per week | 0.27 | 0.81 |
Median values from 177 Lifestyle accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 14, 2026
Erin O'Brien is a verified lifestyle brand on Instagram, with 1.3M followers.
Erin O'Brien posts on Instagram as @erinnobrienn.
Erin O'Brien has 1,284,639 followers on Instagram (1.3M) as of Sep 14, 2026.
Erin O'Brien's engagement rate is 0.43%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 2.43%) for Lifestyle accounts with over 1M followers in the InstME index.
Posts by Erin O'Brien average 4,939 likes and 574 comments.
Erin O'Brien posts less than once a week on average.
Erin O'Brien is registered as a business account on Instagram and is verified.
Total Posts
2,284
Avg Comments
574
Engagement
8.1%
Erin O'Brien is categorized as a lifestyle account in the InstME index, based on the profile's bio and Instagram category across 2,284 posts.
Yes. Erin O'Brien carries the blue verified badge on Instagram.
A sponsored post from Erin O'Brien is estimated at $4,500 to $8,400. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.