@entertainmenttonight
Explore Entertainment CreatorsEntertainment begins and ends with ET – watch weeknights!
Followers
7.3M
Following
1.4K
Total Posts
Engagement Rate
0.16%
Avg Likes
11,491
Avg Comments
Entertainment Tonight is a verified Content & Apps brand on Instagram based in United States, tracked in the InstME index with 7.3M followers. Entertainment Tonight has shared 54,915 posts to date, currently around 84 posts a week. Typical posts draw 11,491 likes and 134 comments, putting engagement at 0.16%.
Entertainmenttonight is a Content & Apps account on Instagram with 7.3M followers and 54,915 published posts.
Entertainmenttonight averages 11,491 likes and 134 comments per post, roughly one interaction for every 628 of its followers.
One comment lands for every 86 likes, which reads as an audience that mostly engages through likes.
Video content from Entertainmenttonight draws about 4.6K views.
Posting frequency for Entertainmenttonight sits at about 84 posts per week, more than one per day.
On audience quality, Entertainmenttonight lands at 100/100, an estimated 0% of followers read as low-quality or inactive, a strong signal of genuine reach.
With 7.3M followers but only 1,423 accounts followed back, Entertainmenttonight shows the ratio of a well-established account.
Estimated sponsored-post value
$26,000–$47,000
Based on 7.3M followers and a 0.16% engagement rate, a single sponsored post by Entertainmenttonight is worth an estimated $26,000–$47,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Content Focus
Primary: Content & Apps
| Metric | Entertainmenttonight | Cohort median |
|---|---|---|
| Engagement rate | 0.16% | 1.02% |
| Average likes | 11,491 | 25,711 |
| Average comments | 134 | 376 |
| Posts per week | 84 | 1.1 |
Median values from 12,265 accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Entertainmenttonight | Cohort median |
|---|---|---|
| Engagement rate | 0.16% | 0.81% |
| Average likes | 11,491 | 19,158 |
| Average comments | 134 | 344 |
| Posts per week | 84 | 1.56 |
Median values from 1,812 accounts in United States with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Mar 25, 2026
Entertainment Tonight is a verified content & apps brand based in United States on Instagram, with 7.3M followers.
Entertainment Tonight posts on Instagram as @entertainmenttonight.
Entertainment Tonight has 7,299,337 followers on Instagram (7.3M) as of Mar 25, 2026.
Entertainment Tonight's engagement rate is 0.16%, calculated from average likes and comments per post relative to followers.
Posts by Entertainment Tonight average 11,491 likes and 134 comments.
Entertainment Tonight posts about 84 times per week on average.
InstME's audience-quality analysis estimates about 0% of Entertainment Tonight's followers are low-quality or inactive, giving an audience-quality score of 100/100.
Entertainment Tonight is registered as a business account on Instagram and is verified.
54,915
134
Avg Views
4,567
Posts / Week
84
Growth Score
3.2 / 100
Engagement
2.66%
Entertainment Tonight is categorized as a content & apps account in the InstME index, based on the profile's bio and Instagram category across 54,915 posts.
Entertainment Tonight's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. Entertainment Tonight carries the blue verified badge on Instagram.
A sponsored post from Entertainment Tonight is estimated at $26,000 to $47,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
