You Only Live Maxx. More colour. More confidence. More main character energy. Shop Elle 18 Matte Max Liquid Lip now. 💄
Followers
96.7K
Following
5
Total Posts
Engagement Rate
0.09%
Avg Likes
73
Avg Comments
Elle18 is a verified Beauty brand on Instagram, tracked in the InstME index with 96.7K followers. Its posts sit across beauty and tech. To date Elle18 has posted 2,342 times, currently around 3 posts a week. Typical posts draw 73 likes and 10 comments, putting engagement at 0.09%.
Counting 96.7K followers and 2,342 posts, Elle18_india sits in the InstME index as a Beauty account.
Compared with 5,414 other Beauty accounts with 10K–100K followers in the InstME index, Elle18_india's 0.09% engagement rate is in the bottom quarter (median: 0.57%).
Followers weigh in with a comment about every 7 likes, an unusually discussion-heavy audience.
Lately Elle18_india has been publishing about 3 posts per week.
With 96.7K followers but only 5 accounts followed back, Elle18_india shows the ratio of a well-established account.
Estimated sponsored-post value
$340–$630
Based on 96.7K followers and a 0.09% engagement rate, a single sponsored post by Elle18_india is worth an estimated $340–$630. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Beauty creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Beauty
Secondary: Tech
| Metric | Elle18_india | Cohort median |
|---|---|---|
| Engagement rate | 0.09% | 0.57% |
| Average likes | 73 | 134 |
| Average comments | 10 | 12 |
| Posts per week | 2.62 | 0.59 |
Median values from 5,414 Beauty accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 16, 2026
Elle18 is a verified beauty brand on Instagram, with 96.7K followers.
Elle18 posts on Instagram as @elle18_india.
Elle18 has 96,711 followers on Instagram (96.7K) as of Jul 16, 2026.
Elle18's engagement rate is 0.09%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 0.57%) for Beauty accounts with 10K–100K followers in the InstME index.
Posts by Elle18 average 73 likes and 10 comments.
Elle18 posts about 3 times per week on average.
Elle18 is registered as a business account on Instagram and is verified.
Elle18 is categorized as a beauty and tech account in the InstME index, based on the profile's bio and Instagram category across 2,342 posts.
Yes. Elle18 carries the blue verified badge on Instagram.
2,342
10
Posts / Week
2.62
Growth Score
1.8 / 100
Follower Ratio
19342.2×
Engagement
0.24%
A sponsored post from Elle18 is estimated at $340 to $630. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
