Followers
507.3K
Following
3.4K
Total Posts
Engagement Rate
0.13%
Avg Likes
646
Avg Comments
e.l.f. Cosmetics UK runs a verified Beauty brand account based in United Kingdom with 507.3K followers on Instagram. Content spans beauty and tech. e.l.f. Cosmetics UK has shared 4,041 posts to date, currently around 7 posts a week. Posts average 646 likes and 30 comments, an engagement rate of 0.13%.
The Beauty account Elfcosmeticsuk has posted 4,041 times on Instagram and drawn 507.3K followers.
Elfcosmeticsuk's 0.13% engagement rate is below the median of 0.47% among Beauty accounts with 100K–1M followers, measured across 1,553 accounts in the InstME index.
The comment-to-like ratio works out to one comment per 21 likes, pointing to a healthy amount of conversation.
Elfcosmeticsuk maintains a rhythm of about 7 posts per week.
The account follows just 3,426 others against 507.3K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$1,800–$3,300
Based on 507.3K followers and a 0.13% engagement rate, a single sponsored post by Elfcosmeticsuk is worth an estimated $1,800–$3,300. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Beauty creators in United Kingdom, modeled from the niche, not measured for this account.
Content Focus
Primary: Beauty
Secondary: Tech
| Metric | Elfcosmeticsuk | Cohort median |
|---|---|---|
| Engagement rate | 0.13% | 0.47% |
| Average likes | 646 | 1,059 |
| Average comments | 30 | 46 |
| Posts per week | 6.89 | 1.04 |
Median values from 1,553 Beauty accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Elfcosmeticsuk | Cohort median |
|---|---|---|
| Engagement rate | 0.13% | 0.24% |
| Average likes | 646 | 617 |
| Average comments | 30 | 33 |
| Posts per week | 6.89 | 1.22 |
Median values from 55 Beauty accounts in United Kingdom with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
e.l.f. Cosmetics UK is a verified beauty brand based in United Kingdom on Instagram, with 507.3K followers.
e.l.f. Cosmetics UK posts on Instagram as @elfcosmeticsuk.
e.l.f. Cosmetics UK has 507,311 followers on Instagram (507.3K) as of Jul 15, 2026.
e.l.f. Cosmetics UK's engagement rate is 0.13%, calculated from average likes and comments per post relative to followers. That is below the median of 0.47% for Beauty accounts with 100K–1M followers in the InstME index.
Posts by e.l.f. Cosmetics UK average 646 likes and 30 comments.
e.l.f. Cosmetics UK posts about 7 times per week on average.
e.l.f. Cosmetics UK is registered as a business account on Instagram and is verified.
e.l.f. Cosmetics UK is categorized as a beauty and tech account in the InstME index, based on the profile's bio and Instagram category across 4,041 posts.
4,041
30
Posts / Week
6.89
Growth Score
2.6 / 100
Follower Ratio
148.1×
Engagement
1.55%
e.l.f. Cosmetics UK's profile places the account in United Kingdom. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. e.l.f. Cosmetics UK carries the blue verified badge on Instagram.
A sponsored post from e.l.f. Cosmetics UK is estimated at $1,800 to $3,300. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
