World's oldest photography museum and one of the oldest film archives, located on the historic estate of George Eastman in Rochester, NY. Visit👇
George Eastman Museum is a verified Photography brand based in United States. The account has built 44.1K followers on Instagram. The account posts mainly around photography and pets topics. George Eastman Museum has shared 4,640 posts to date, currently less than one post a week. Engagement runs at 0.65%, or about 283 likes and 6 comments per post.
Eastmanmuseum has built an audience of 44.1K followers on Instagram over 4,640 posts as a Photography account.
Among 3,423 Photography accounts with 10K–100K followers in the InstME index, Eastmanmuseum's 0.65% engagement rate comes in in the bottom quarter (median: 2.46%).
The comment-to-like ratio works out to one comment per 49 likes, pointing to a healthy amount of conversation.
Posting frequency for Eastmanmuseum sits at less than one post per week.
Eastmanmuseum comes in at 100/100 for audience quality, with 0% of followers estimated low-quality or inactive, a strong signal of genuine reach.
Estimated sponsored-post value
$150–$290
Based on 44.1K followers and a 0.65% engagement rate, a single sponsored post by Eastmanmuseum is worth an estimated $150–$290. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Eastmanmuseum | Cohort median |
|---|---|---|
| Engagement rate | 0.65% | 2.46% |
| Average likes | 283 | 523 |
| Average comments | 6 | 25 |
| Posts per week | 0.2 | 0.23 |
Median values from 3,423 Photography accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Eastmanmuseum | Cohort median |
|---|---|---|
| Engagement rate | 0.65% | 1.7% |
| Average likes | 283 | 295 |
| Average comments | 6 | 19 |
| Posts per week | 0.2 | 0.27 |
Median values from 456 Photography accounts in United States with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 14, 2026
George Eastman Museum is a verified photography brand based in United States on Instagram, with 44.1K followers.
George Eastman Museum posts on Instagram as @eastmanmuseum.
George Eastman Museum has 44,133 followers on Instagram (44.1K) as of Jul 14, 2026.
George Eastman Museum's engagement rate is 0.65%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 2.46%) for Photography accounts with 10K–100K followers in the InstME index.
Posts by George Eastman Museum average 283 likes and 6 comments.
George Eastman Museum posts less than once a week on average.
InstME's audience-quality analysis estimates about 0% of George Eastman Museum's followers are low-quality or inactive, giving an audience-quality score of 100/100.
George Eastman Museum is registered as a business account on Instagram and is verified.
Total Posts
4,640
Avg Comments
6
More men than women · mostly 25–44
Typical for Photography creators in United States, modeled from the niche, not measured for this account.
Content Focus
Primary: Photography
Secondary: Pets
Engagement
1.6%
George Eastman Museum is categorized as a photography and pets account in the InstME index, based on the profile's bio and Instagram category across 4,640 posts.
George Eastman Museum's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. George Eastman Museum carries the blue verified badge on Instagram.
A sponsored post from George Eastman Museum is estimated at $150 to $290. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.