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D’YOU is a verified Beauty creator. The account has built 100.2K followers on Instagram. The account has published 1,383 posts, currently around 1 post a week. Posts average 522 likes and 43 comments, an engagement rate of 0.56%.
Dyou.co has built an audience of 100.2K followers on Instagram over 1,383 posts as a Beauty account.
Dyou.co's 0.56% engagement rate is above the median of 0.47% among Beauty accounts with 100K–1M followers, measured across 1,553 accounts in the InstME index.
Roughly one in 12 likes comes with a comment, an unusually discussion-heavy audience.
Recent posting activity averages about one post per week.
The account follows just 3 others against 100.2K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$350–$650
Based on 100.2K followers and a 0.56% engagement rate, a single sponsored post by Dyou.co is worth an estimated $350–$650. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Beauty creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Beauty
| Metric | Dyou.co | Cohort median |
|---|---|---|
| Engagement rate | 0.56% | 0.47% |
| Average likes | 522 | 1,059 |
| Average comments | 43 | 46 |
| Posts per week | 1.29 | 1.04 |
Median values from 1,553 Beauty accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 11, 2026
D’YOU is a verified beauty creator on Instagram, with 100.2K followers.
D’YOU posts on Instagram as @dyou.co.
D’YOU has 100,155 followers on Instagram (100.2K) as of Sep 11, 2026.
D’YOU's engagement rate is 0.56%, calculated from average likes and comments per post relative to followers. That is above the median of 0.47% for Beauty accounts with 100K–1M followers in the InstME index.
Posts by D’YOU average 522 likes and 43 comments.
D’YOU posts about 1 time per week on average.
D’YOU is registered as a creator account on Instagram and is verified.
D’YOU is categorized as a beauty account in the InstME index, based on the profile's bio and Instagram category across 1,383 posts.
Yes. D’YOU carries the blue verified badge on Instagram.
A sponsored post from D’YOU is estimated at $350 to $650. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
Avg Comments
43
Engagement
0.05%