Editorial family + adventure photography Coast, trail, kids, the last good light NC-based · shoots anywhere Sony A7IV Email below ⬇️
Outreach This Creator For FreePaul O’Sullivan | Family + Adventure runs a Photography creator account with 5.6K followers on Instagram. The account posts mainly around photography and parenting topics. To date Paul O’Sullivan | Family + Adventure has posted 1,116 times, currently around 1 post a week. Posts average 24 likes and 3 comments, an engagement rate of 0.48%.
Dro has built an audience of 5.6K followers on Instagram over 1,116 posts as a Photography account.
Among 8,536 Photography accounts with 1K–10K followers in the InstME index, Dro's 0.48% engagement rate comes in in the bottom quarter (median: 5.86%).
The comment-to-like ratio works out to one comment per 8 likes, pointing to an unusually discussion-heavy audience.
Dro maintains a rhythm of about one post per week.
Audience-quality analysis puts Dro at 82/100; roughly 15% of followers look low-quality or inactive, a strong signal of genuine reach.
Estimated sponsored-post value
$20–$36
Based on 5.6K followers and a 0.48% engagement rate, a single sponsored post by Dro is worth an estimated $20–$36. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~15% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Dro | Cohort median |
|---|---|---|
| Engagement rate | 0.48% | 5.86% |
| Average likes | 24 | 150 |
| Average comments | 3 | 13 |
| Posts per week | 1.18 | 0.21 |
Median values from 8,536 Photography accounts with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 13, 2026
Paul O’Sullivan | Family + Adventure is a photography creator on Instagram, with 5.6K followers.
Paul O’Sullivan | Family + Adventure posts on Instagram as @dro.
Paul O’Sullivan | Family + Adventure has 5,602 followers on Instagram (5.6K) as of Jul 13, 2026.
Paul O’Sullivan | Family + Adventure's engagement rate is 0.48%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 5.86%) for Photography accounts with 1K–10K followers in the InstME index.
Posts by Paul O’Sullivan | Family + Adventure average 24 likes and 3 comments.
Paul O’Sullivan | Family + Adventure posts about 1 time per week on average.
InstME's audience-quality analysis estimates about 15% of Paul O’Sullivan | Family + Adventure's followers are low-quality or inactive, giving an audience-quality score of 82/100.
Total Posts
1,116
Avg Comments
3
More men than women · mostly 25–44
Typical for Photography creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Photography
Secondary: Parenting
Engagement
27.72%
Paul O’Sullivan | Family + Adventure is registered as a creator account on Instagram.
Paul O’Sullivan | Family + Adventure is categorized as a photography and parenting account in the InstME index, based on the profile's bio and Instagram category across 1,116 posts.
A sponsored post from Paul O’Sullivan | Family + Adventure is estimated at $20 to $36. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.