Follow us for info on #DowntownDetroit Partnership, Business Improvement Zone (BIZ) and the parks and public spaces we program, operate and manage.
Followers
49.5K
Following
348
Total Posts
Engagement Rate
0.3%
Avg Likes
147
Avg Comments
Downtown Detroit Partnership runs a verified Business brand account based in United States with 49.5K followers on Instagram. Content spans business and art. The account has published 2,155 posts, currently around 5 posts a week. Typical posts draw 147 likes and 3 comments, putting engagement at 0.3%.
As a Business account, Downtowndet reaches 49.5K followers on Instagram across 2,155 published posts.
Among 5,335 Business accounts with 10K–100K followers in the InstME index, Downtowndet's 0.3% engagement rate comes in in the bottom quarter (median: 1.46%).
Roughly one in 53 likes comes with a comment, a healthy amount of conversation.
Posting frequency for Downtowndet sits at about 5 posts per week.
Downtowndet comes in at 88/100 for audience quality, with 10% of followers estimated low-quality or inactive, a strong signal of genuine reach.
The account follows just 348 others against 49.5K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$170–$320
Based on 49.5K followers and a 0.3% engagement rate, a single sponsored post by Downtowndet is worth an estimated $170–$320. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~10% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Downtowndet | Cohort median |
|---|---|---|
| Engagement rate | 0.3% | 1.46% |
| Average likes | 147 | 334 |
| Average comments | 3 | 22 |
| Posts per week | 5.03 | 0.33 |
Median values from 5,335 Business accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Downtowndet | Cohort median |
|---|---|---|
| Engagement rate | 0.3% | 1.1% |
| Average likes | 147 | 228 |
| Average comments | 3 | 14 |
| Posts per week | 5.03 | 0.34 |
Median values from 1,074 Business accounts in United States with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 12, 2026
Downtown Detroit Partnership is a verified business brand based in United States on Instagram, with 49.5K followers.
Downtown Detroit Partnership posts on Instagram as @downtowndet.
Downtown Detroit Partnership has 49,517 followers on Instagram (49.5K) as of Jul 12, 2026.
Downtown Detroit Partnership's engagement rate is 0.3%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 1.46%) for Business accounts with 10K–100K followers in the InstME index.
Posts by Downtown Detroit Partnership average 147 likes and 3 comments.
Downtown Detroit Partnership posts about 5 times per week on average.
InstME's audience-quality analysis estimates about 10% of Downtown Detroit Partnership's followers are low-quality or inactive, giving an audience-quality score of 88/100.
Downtown Detroit Partnership is registered as a business account on Instagram and is verified.
2,155
3
Posts / Week
5.03
Growth Score
6 / 100
ER Rank
11th
Predominantly men · mostly 25–44
Typical for Business creators in United States, modeled from the niche, not measured for this account.
Content Focus
Primary: Business
Secondary: Art
Engagement
41.9%
Downtown Detroit Partnership is categorized as a business and art account in the InstME index, based on the profile's bio and Instagram category across 2,155 posts.
Downtown Detroit Partnership's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. Downtown Detroit Partnership carries the blue verified badge on Instagram.
A sponsored post from Downtown Detroit Partnership is estimated at $170 to $320. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
