Welcome to the official #DowntonAbbey Instagram page. Downton Abbey: The Grand Finale is available to Watch at Home Now.
Reaching 847.8K followers on Instagram, Downton Abbey is a verified Home & DIY brand. The account has published 1,458 posts, currently less than one post a week. Typical posts draw 8,313 likes and 595 comments, putting engagement at 1.05%.
With 847.8K followers across 1,458 posts, Downtonabbey_official is one of the Home & DIY accounts tracked in the InstME index.
Against 436 Home & DIY accounts with 100K–1M followers in the InstME index, Downtonabbey_official's 1.05% engagement rate lands above the median of 0.63%.
The audience comments once per 14 likes on average, an unusually discussion-heavy audience.
Downtonabbey_official's recent cadence works out to less than one post per week.
Downtonabbey_official keeps its following list short (52) relative to 847.8K followers, as established creators and brands tend to.
Estimated sponsored-post value
$3,100–$5,800
Based on 847.8K followers and a 1.05% engagement rate, a single sponsored post by Downtonabbey_official is worth an estimated $3,100–$5,800. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 25–44
Typical for Home & DIY creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Home & DIY
| Metric | Downtonabbey_official | Cohort median |
|---|---|---|
| Engagement rate | 1.05% | 0.63% |
| Average likes | 8,313 | 1,415 |
| Average comments | 595 | 30 |
| Posts per week | 0.45 | 2.05 |
Median values from 436 Home & DIY accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
Downton Abbey is a verified home & diy brand on Instagram, with 847.8K followers.
Downton Abbey posts on Instagram as @downtonabbey_official.
Downton Abbey has 847,804 followers on Instagram (847.8K) as of Jul 15, 2026.
Downton Abbey's engagement rate is 1.05%, calculated from average likes and comments per post relative to followers. That is above the median of 0.63% for Home & DIY accounts with 100K–1M followers in the InstME index.
Posts by Downton Abbey average 8,313 likes and 595 comments.
Downton Abbey posts less than once a week on average.
Downton Abbey is registered as a business account on Instagram and is verified.
Downton Abbey is categorized as a home & diy account in the InstME index, based on the profile's bio and Instagram category across 1,458 posts.
Yes. Downton Abbey carries the blue verified badge on Instagram.
Total Posts
1,458
Avg Comments
595
Engagement
1.2%
A sponsored post from Downton Abbey is estimated at $3,100 to $5,800. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
