✨Skincare that feels as good as it works 🍓Fruity goodness backed by science 🫶Results you see, rituals you love
Followers
1.1M
Following
494
Total Posts
Engagement Rate
0.62%
Avg Likes
6,088
Avg Comments
Dot & Key Skincare is a verified Beauty brand. The account has built 1.1M followers on Instagram. Content spans beauty and automotive. The account has published 2,410 posts, currently around 8 posts a week. Posts average 6,088 likes and 440 comments, an engagement rate of 0.62%.
As a Beauty account, Dotandkey.skincare reaches 1.1M followers on Instagram across 2,410 published posts.
Dotandkey.skincare's 0.62% engagement rate is above the median of 0.32% among Beauty accounts with over 1M followers, measured across 361 accounts in the InstME index.
The comment-to-like ratio works out to one comment per 14 likes, pointing to an unusually discussion-heavy audience.
Dotandkey.skincare's output runs to about 8 posts per week, more than one per day.
The account follows just 494 others against 1.1M followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$3,700–$6,900
Based on 1.1M followers and a 0.62% engagement rate, a single sponsored post by Dotandkey.skincare is worth an estimated $3,700–$6,900. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Beauty creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Beauty
Secondary: Automotive
| Metric | Dotandkey.skincare | Cohort median |
|---|---|---|
| Engagement rate | 0.62% | 0.32% |
| Average likes | 6,088 | 6,917 |
| Average comments | 440 | 196 |
| Posts per week | 7.63 | 2.46 |
Median values from 361 Beauty accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
Dot & Key Skincare is a verified beauty brand on Instagram, with 1.1M followers.
Dot & Key Skincare posts on Instagram as @dotandkey.skincare.
Dot & Key Skincare has 1,060,033 followers on Instagram (1.1M) as of Jul 15, 2026.
Dot & Key Skincare's engagement rate is 0.62%, calculated from average likes and comments per post relative to followers. That is above the median of 0.32% for Beauty accounts with over 1M followers in the InstME index.
Posts by Dot & Key Skincare average 6,088 likes and 440 comments.
Dot & Key Skincare posts about 8 times per week on average.
Dot & Key Skincare is registered as a business account on Instagram and is verified.
Dot & Key Skincare is categorized as a beauty and automotive account in the InstME index, based on the profile's bio and Instagram category across 2,410 posts.
2,410
440
Posts / Week
7.63
Growth Score
12.4 / 100
Follower Ratio
2145.8×
2.8M
Engagement
1.6%
Yes. Dot & Key Skincare carries the blue verified badge on Instagram.
A sponsored post from Dot & Key Skincare is estimated at $3,700 to $6,900. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
