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Followers
42.5K
Following
2.2K
Total Posts
Engagement Rate
1.17%
Avg Likes
488
Avg Comments
Dogwoof is a verified Home & DIY brand based in United Kingdom. The account has built 42.5K followers on Instagram. Dogwoof has shared 2,181 posts to date, currently around 3 posts a week. Posts average 488 likes and 8 comments, an engagement rate of 1.17%.
The Home & DIY account Dogwoof has posted 2,181 times on Instagram and drawn 42.5K followers.
Among 1,345 Home & DIY accounts with 10K–100K followers in the InstME index, Dogwoof's 1.17% engagement rate comes in above the median of 0.75%.
The comment-to-like ratio works out to one comment per 60 likes, pointing to a healthy amount of conversation.
Posting frequency for Dogwoof sits at about 3 posts per week.
On audience quality, Dogwoof lands at 100/100, an estimated 0% of followers read as low-quality or inactive, a strong signal of genuine reach.
Estimated sponsored-post value
$170–$320
Based on 42.5K followers and a 1.17% engagement rate, a single sponsored post by Dogwoof is worth an estimated $170–$320. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Dogwoof | Cohort median |
|---|---|---|
| Engagement rate | 1.17% | 0.75% |
| Average likes | 488 | 200 |
| Average comments | 8 | 9 |
| Posts per week | 2.54 | 0.97 |
Median values from 1,345 Home & DIY accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Dogwoof | Cohort median |
|---|---|---|
| Engagement rate | 1.17% | 0.59% |
| Average likes | 488 | 163 |
| Average comments | 8 | 6 |
| Posts per week | 2.54 | 1.2 |
Median values from 73 Home & DIY accounts in United Kingdom with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 14, 2026
Dogwoof is a verified home & diy brand based in United Kingdom on Instagram, with 42.5K followers.
Dogwoof has 42,539 followers on Instagram (42.5K) as of Jul 14, 2026.
Dogwoof's engagement rate is 1.17%, calculated from average likes and comments per post relative to followers. That is above the median of 0.75% for Home & DIY accounts with 10K–100K followers in the InstME index.
Posts by Dogwoof average 488 likes and 8 comments.
Dogwoof posts about 3 times per week on average.
InstME's audience-quality analysis estimates about 0% of Dogwoof's followers are low-quality or inactive, giving an audience-quality score of 100/100.
Dogwoof is registered as a business account on Instagram and is verified.
Dogwoof is categorized as a home & diy account in the InstME index, based on the profile's bio and Instagram category across 2,181 posts.
Dogwoof's profile places the account in United Kingdom. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
2,181
8
Posts / Week
2.54
Growth Score
23.4 / 100
ER Rank
33th
Predominantly women · mostly 25–44
Typical for Home & DIY creators in United Kingdom, modeled from the niche, not measured for this account.
Content Focus
Primary: Home & DIY
Engagement
0.35%
Yes. Dogwoof carries the blue verified badge on Instagram.
A sponsored post from Dogwoof is estimated at $170 to $320. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
