DOMESTIC. NOT DOMESTICATED. This is the official Instagram account for the Dodge brand.
Followers
7.6M
Following
483
Total Posts
Engagement Rate
0.2%
Avg Likes
15,417
Avg Comments
Dodge is a verified Cars brand, with 7.6M followers on Instagram. The account has published 3,971 posts, currently around 4 posts a week. Typical posts draw 15,417 likes and 191 comments, putting engagement at 0.2%.
With 7.6M followers across 3,971 posts, Dodgeofficial is one of the Cars accounts tracked in the InstME index.
Posts by Dodgeofficial tend to gather 15,417 likes and 191 comments, about one interaction per 490 followers.
At one comment per 81 likes, the ratio points to an audience that mostly engages through likes.
Dodgeofficial keeps a posting cadence of about 4 posts per week.
Dodgeofficial keeps its following list short (483) relative to 7.6M followers, as established creators and brands tend to.
Estimated sponsored-post value
$27,000–$50,000
Based on 7.6M followers and a 0.2% engagement rate, a single sponsored post by Dodgeofficial is worth an estimated $27,000–$50,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Content Focus
Primary: Cars
| Metric | Dodgeofficial | Cohort median |
|---|---|---|
| Engagement rate | 0.2% | 1.02% |
| Average likes | 15,417 | 25,711 |
| Average comments | 191 | 376 |
| Posts per week | 4 | 1.1 |
Median values from 12,265 accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 9, 2026
Dodge is a verified cars brand on Instagram, with 7.6M followers.
Dodge posts on Instagram as @dodgeofficial.
Dodge has 7,647,779 followers on Instagram (7.6M) as of Jul 9, 2026.
Dodge's engagement rate is 0.2%, calculated from average likes and comments per post relative to followers.
Posts by Dodge average 15,417 likes and 191 comments.
Dodge posts about 4 times per week on average.
Dodge is registered as a business account on Instagram and is verified.
Dodge is categorized as a cars account in the InstME index, based on the profile's bio and Instagram category across 3,971 posts.
Yes. Dodge carries the blue verified badge on Instagram.
A sponsored post from Dodge is estimated at $27,000 to $50,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
3,971
191
Posts / Week
4
Growth Score
4 / 100
Follower Ratio
15833.9×
Engagement
0.1%
