Your inside look at DMU ✨ Voted #1 Uni for Work Experience 🏆 (RMP 2025)
Outreach This Creator For FreeFollowers
49.8K
Following
624
Total Posts
Engagement Rate
0.28%
Avg Likes
135
Avg Comments
Reaching 49.8K followers on Instagram, De Montfort University (DMU) is an Education brand based in United Kingdom. Its posts sit across education and pets. De Montfort University (DMU) has shared 6,255 posts to date, currently less than one post a week. Typical posts draw 135 likes and 6 comments, putting engagement at 0.28%.
Dmuleicester shows up in the InstME index as an Education account, 49.8K followers, 6,255 posts.
Dmuleicester has an engagement rate of 0.28%, which is in the bottom quarter (median: 1.3%) for Education accounts with 10K–100K followers, based on 962 accounts in the InstME index.
At one comment per 22 likes, the ratio points to a healthy amount of conversation.
In recent weeks Dmuleicester has kept to less than one post per week.
Estimated sponsored-post value
$170–$320
Based on 49.8K followers and a 0.28% engagement rate, a single sponsored post by Dmuleicester is worth an estimated $170–$320. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Roughly balanced · mostly 18–34
Typical for Education creators in United Kingdom, modeled from the niche, not measured for this account.
Content Focus
Primary: Education
Secondary: Pets
| Metric | Dmuleicester | Cohort median |
|---|---|---|
| Engagement rate | 0.28% | 1.3% |
| Average likes | 135 | 368 |
| Average comments | 6 | 8 |
| Posts per week | 0.2 | 1.06 |
Median values from 962 Education accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Dmuleicester | Cohort median |
|---|---|---|
| Engagement rate | 0.28% | 0.66% |
| Average likes | 135 | 242 |
| Average comments | 6 | 5 |
| Posts per week | 0.2 | 0.69 |
Median values from 42 Education accounts in United Kingdom with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 16, 2026
De Montfort University (DMU) is a education brand based in United Kingdom on Instagram, with 49.8K followers.
De Montfort University (DMU) posts on Instagram as @dmuleicester.
De Montfort University (DMU) has 49,780 followers on Instagram (49.8K) as of Jul 16, 2026.
De Montfort University (DMU)'s engagement rate is 0.28%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 1.3%) for Education accounts with 10K–100K followers in the InstME index.
Posts by De Montfort University (DMU) average 135 likes and 6 comments.
De Montfort University (DMU) posts less than once a week on average.
De Montfort University (DMU) is registered as a business account on Instagram.
De Montfort University (DMU) is categorized as an education and pets account in the InstME index, based on the profile's bio and Instagram category across 6,255 posts.
6,255
6
Posts / Week
0.2
Growth Score
5.6 / 100
Follower Ratio
79.8×
72.3K
Engagement
0.79%
De Montfort University (DMU)'s profile places the account in United Kingdom. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
A sponsored post from De Montfort University (DMU) is estimated at $170 to $320. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
