▪️#1 Radio, Club & Tour Dj For ▪️Bobby Shmurda & Ja Rule ▪️@Power1051 ▪️Fri’s On The Radar 8-10pm & 2-4am ▪️ CEO
Followers
139.4K
Following
2.1K
Total Posts
Engagement Rate
0.2%
Avg Likes
265
Avg Comments
Will Tobias is a verified Music creator, with 139.4K followers on Instagram. Content spans music and business. Will Tobias has shared 9,074 posts to date, currently less than one post a week. Typical posts draw 265 likes and 14 comments, putting engagement at 0.2%.
Tracked in the InstME index, Djwillnyc is a Music account with 139.4K followers and a back catalogue of 9,074 posts.
Against 4,576 Music accounts with 100K–1M followers in the InstME index, Djwillnyc's 0.2% engagement rate lands in the bottom quarter (median: 1.76%).
Followers leave about one comment for every 19 likes, an unusually discussion-heavy audience.
Djwillnyc keeps a posting cadence of less than one post per week.
Estimated sponsored-post value
$490–$910
Based on 139.4K followers and a 0.2% engagement rate, a single sponsored post by Djwillnyc is worth an estimated $490–$910. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More men than women · mostly 16–30
Typical for Music creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Music
Secondary: Business
| Metric | Djwillnyc | Cohort median |
|---|---|---|
| Engagement rate | 0.2% | 1.76% |
| Average likes | 265 | 4,115 |
| Average comments | 14 | 114 |
| Posts per week | 0.22 | 0.48 |
Median values from 4,576 Music accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 11, 2026
Will Tobias is a verified music creator on Instagram, with 139.4K followers.
Will Tobias posts on Instagram as @djwillnyc.
Will Tobias has 139,401 followers on Instagram (139.4K) as of Jul 11, 2026.
Will Tobias's engagement rate is 0.2%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 1.76%) for Music accounts with 100K–1M followers in the InstME index.
Posts by Will Tobias average 265 likes and 14 comments.
Will Tobias posts less than once a week on average.
Will Tobias is registered as a creator account on Instagram and is verified.
Will Tobias is categorized as a music and business account in the InstME index, based on the profile's bio and Instagram category across 9,074 posts.
Yes. Will Tobias carries the blue verified badge on Instagram.
9,074
14
Posts / Week
0.22
Growth Score
4 / 100
Follower Ratio
66.3×
Engagement
3.19%
A sponsored post from Will Tobias is estimated at $490 to $910. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
