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50.7K
Following
1.1K
Total Posts
Engagement Rate
18.18%
Avg Likes
9,160
Avg Comments
Divyam Kumar is a Lifestyle brand based in India, with 50.7K followers on Instagram. To date Divyam Kumar has posted 39 times, currently less than one post a week. Engagement runs at 18.18%, or about 9,160 likes and 49 comments per post.
With 50.7K followers across 39 posts, Divbtw is one of the Lifestyle accounts tracked in the InstME index.
Against 1,602 Lifestyle accounts with 10K–100K followers in the InstME index, Divbtw's 18.18% engagement rate lands in the top quarter (median: 3.25%).
At one comment per 186 likes, the ratio points to an audience that mostly engages through likes.
Divbtw currently publishes less than one post per week.
Estimated sponsored-post value
$710–$1,300
Based on 50.7K followers and a 18.18% engagement rate, a single sponsored post by Divbtw is worth an estimated $710–$1,300. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Lifestyle creators in India, modeled from the niche, not measured for this account.
Content Focus
Primary: Lifestyle
| Metric | Divbtw | Cohort median |
|---|---|---|
| Engagement rate | 18.18% | 3.25% |
| Average likes | 9,160 | 875 |
| Average comments | 49 | 33 |
| Posts per week | 0.08 | 0.35 |
Median values from 1,602 Lifestyle accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Divbtw | Cohort median |
|---|---|---|
| Engagement rate | 18.18% | 1.31% |
| Average likes | 9,160 | 370 |
| Average comments | 49 | 13 |
| Posts per week | 0.08 | 0.6 |
Median values from 1,504 accounts in India with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Aug 11, 2026
Divyam Kumar is a lifestyle brand based in India on Instagram, with 50.7K followers.
Divyam Kumar posts on Instagram as @divbtw.
Divyam Kumar has 50,657 followers on Instagram (50.7K) as of Aug 11, 2026.
Divyam Kumar's engagement rate is 18.18%, calculated from average likes and comments per post relative to followers. That is in the top quarter (median: 3.25%) for Lifestyle accounts with 10K–100K followers in the InstME index.
Posts by Divyam Kumar average 9,160 likes and 49 comments.
Divyam Kumar posts less than once a week on average.
Divyam Kumar is registered as a business account on Instagram.
Divyam Kumar is categorized as a lifestyle account in the InstME index, based on the profile's bio and Instagram category across 39 posts.
Divyam Kumar's profile places the account in India. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
39
49
Posts / Week
0.08
Growth Score
100 / 100
Last Post
17 days ago
Engagement
13.14%
A sponsored post from Divyam Kumar is estimated at $710 to $1,300. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
