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Followers
274.2K
Following
892
Total Posts
Engagement Rate
0.49%
Avg Likes
1,281
Avg Comments
Dia de Beauté is a verified Beauty brand. The account has built 274.2K followers on Instagram. Its posts sit across beauty and tech. The account has published 5,043 posts, currently less than one post a week. Engagement runs at 0.49%, or about 1,281 likes and 69 comments per post.
Diadebeaute has built an audience of 274.2K followers on Instagram over 5,043 posts as a Beauty account.
Among 1,553 Beauty accounts with 100K–1M followers in the InstME index, Diadebeaute's 0.49% engagement rate comes in in line with the median of 0.47%.
Roughly one in 18 likes comes with a comment, an unusually discussion-heavy audience.
Posting frequency for Diadebeaute sits at less than one post per week.
The account follows just 892 others against 274.2K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$960–$1,800
Based on 274.2K followers and a 0.49% engagement rate, a single sponsored post by Diadebeaute is worth an estimated $960–$1,800. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Beauty creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Beauty
Secondary: Tech
| Metric | Diadebeaute | Cohort median |
|---|---|---|
| Engagement rate | 0.49% | 0.47% |
| Average likes | 1,281 | 1,059 |
| Average comments | 69 | 46 |
| Posts per week | 0.73 | 1.04 |
Median values from 1,553 Beauty accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
Dia de Beauté is a verified beauty brand on Instagram, with 274.2K followers.
Dia de Beauté posts on Instagram as @diadebeaute.
Dia de Beauté has 274,225 followers on Instagram (274.2K) as of Jul 15, 2026.
Dia de Beauté's engagement rate is 0.49%, calculated from average likes and comments per post relative to followers. That is in line with the median of 0.47% for Beauty accounts with 100K–1M followers in the InstME index.
Posts by Dia de Beauté average 1,281 likes and 69 comments.
Dia de Beauté posts less than once a week on average.
Dia de Beauté is registered as a business account on Instagram and is verified.
Dia de Beauté is categorized as a beauty and tech account in the InstME index, based on the profile's bio and Instagram category across 5,043 posts.
Yes. Dia de Beauté carries the blue verified badge on Instagram.
5,043
69
Posts / Week
0.73
Growth Score
9.8 / 100
Follower Ratio
307.4×
Engagement
0.06%
A sponsored post from Dia de Beauté is estimated at $960 to $1,800. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
