Creating meaningful connections between people, animals and the natural world so all can thrive.
Outreach This Creator For FreeDetroit Zoo is a verified Nonprofit organization brand on Instagram based in United States, tracked in the InstME index with 203.2K followers. Detroit Zoo has shared 4,401 posts to date, currently around 9 posts a week. Engagement runs at 0.5%, or about 1,019 likes and 6 comments per post.
Detroitzoo is a Nonprofit organization account on Instagram with 203.2K followers and 4,401 published posts.
Detroitzoo's average post pulls 1,019 likes and 6 comments, roughly one interaction per 198 followers.
Comments arrive at about one per 185 likes, a sign of an audience that mostly engages through likes.
Recent posting activity averages about 9 posts per week, more than one per day.
With 203.2K followers but only 223 accounts followed back, Detroitzoo shows the ratio of a well-established account.
Estimated sponsored-post value
$710–$1,300
Based on 203.2K followers and a 0.5% engagement rate, a single sponsored post by Detroitzoo is worth an estimated $710–$1,300. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Content Focus
Primary: Nonprofit organization
| Metric | Detroitzoo | Cohort median |
|---|---|---|
| Engagement rate | 0.5% | 1.25% |
| Average likes | 1,019 | 2,985 |
| Average comments | 6 | 73 |
| Posts per week | 8.58 | 0.74 |
Median values from 44,975 accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Detroitzoo | Cohort median |
|---|---|---|
| Engagement rate | 0.5% | 0.86% |
| Average likes | 1,019 | 2,003 |
| Average comments | 6 | 56 |
| Posts per week | 8.58 | 0.79 |
Median values from 6,613 accounts in United States with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 28, 2026
Detroit Zoo is a verified nonprofit organization brand based in United States on Instagram, with 203.2K followers.
Detroit Zoo posts on Instagram as @detroitzoo.
Detroit Zoo has 203,200 followers on Instagram (203.2K) as of Sep 28, 2026.
Detroit Zoo's engagement rate is 0.5%, calculated from average likes and comments per post relative to followers.
Posts by Detroit Zoo average 1,019 likes and 6 comments.
Detroit Zoo posts about 9 times per week on average.
Detroit Zoo is registered as a business account on Instagram and is verified.
Detroit Zoo is categorized as a nonprofit organization account in the InstME index, based on the profile's bio and Instagram category across 4,401 posts.
Detroit Zoo's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Total Posts
4,401
Avg Comments
6
Engagement
1.13%
Yes. Detroit Zoo carries the blue verified badge on Instagram.
A sponsored post from Detroit Zoo is estimated at $710 to $1,300. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
