A scented universe. Fine-fragrance in every form, made to layer. Shop at dedcool.com and
Dedcool is a verified Beauty brand, with 139.4K followers on Instagram. The account posts mainly around beauty and automotive topics. The account has published 2,787 posts, currently around 5 posts a week. Engagement runs at 0.14%, or about 3 likes and 192 comments per post.
Dedcool's Instagram presence spans 2,787 posts and 139.4K followers, profiling it as a Beauty account.
For Beauty accounts with 100K–1M followers, Dedcool's 0.14% engagement rate is below the median of 0.47%, a read from 1,553 accounts in the InstME index.
Dedcool keeps a posting cadence of about 5 posts per week.
Dedcool follows only 762 accounts while being followed by 139.4K, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$490–$910
Based on 139.4K followers and a 0.14% engagement rate, a single sponsored post by Dedcool is worth an estimated $490–$910. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Beauty creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Beauty
Secondary: Automotive
| Metric | Dedcool | Cohort median |
|---|---|---|
| Engagement rate | 0.14% | 0.47% |
| Average likes | 3 | 1,059 |
| Average comments | 192 | 46 |
| Posts per week | 4.93 | 1.04 |
Median values from 1,553 Beauty accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 10, 2026
Dedcool is a verified beauty brand on Instagram, with 139.4K followers.
Dedcool has 139,429 followers on Instagram (139.4K) as of Jul 10, 2026.
Dedcool's engagement rate is 0.14%, calculated from average likes and comments per post relative to followers. That is below the median of 0.47% for Beauty accounts with 100K–1M followers in the InstME index.
Posts by Dedcool average 3 likes and 192 comments.
Dedcool posts about 5 times per week on average.
Dedcool is registered as a business account on Instagram and is verified.
Dedcool is categorized as a beauty and automotive account in the InstME index, based on the profile's bio and Instagram category across 2,787 posts.
Yes. Dedcool carries the blue verified badge on Instagram.
A sponsored post from Dedcool is estimated at $490 to $910. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
Avg Comments
192
Engagement
0.08%
