Decathlon South Africa is a verified Sports brand based in South Africa, with 22.2K followers on Instagram. Decathlon South Africa has shared 1,330 posts to date, currently around 6 posts a week. Engagement runs at 0.06%, or about 13 likes and 1 comments per post.
Decathlon_southafrica's Instagram presence spans 1,330 posts and 22.2K followers, profiling it as a Sports account.
For Sports accounts with 10K–100K followers, Decathlon_southafrica's 0.06% engagement rate is in the bottom quarter (median: 2.56%), a read from 736 accounts in the InstME index.
Over recent weeks, Decathlon_southafrica has published about 6 posts per week.
InstME's audience-quality checks score Decathlon_southafrica at 76/100, with an estimated 20% low-quality or inactive followers, a solid result.
Estimated sponsored-post value
$78–$140
Based on 22.2K followers and a 0.06% engagement rate, a single sponsored post by Decathlon_southafrica is worth an estimated $78–$140. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~20% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Decathlon_southafrica | Cohort median |
|---|---|---|
| Engagement rate | 0.06% | 2.56% |
| Average likes | 13 | 781 |
| Average comments | 1 | 19 |
| Posts per week | 5.67 | 0.66 |
Median values from 736 Sports accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Decathlon_southafrica | Cohort median |
|---|---|---|
| Engagement rate | 0.06% | 0.92% |
| Average likes | 13 | 241 |
| Average comments | 1 | 13 |
| Posts per week | 5.67 | 0.61 |
Median values from 449 accounts in South Africa with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 20, 2026
Decathlon South Africa is a verified sports brand based in South Africa on Instagram, with 22.2K followers.
Decathlon South Africa posts on Instagram as @decathlon_southafrica.
Decathlon South Africa has 22,230 followers on Instagram (22.2K) as of Sep 20, 2026.
Decathlon South Africa's engagement rate is 0.06%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 2.56%) for Sports accounts with 10K–100K followers in the InstME index.
Posts by Decathlon South Africa average 13 likes and 1 comments.
Decathlon South Africa posts about 6 times per week on average.
InstME's audience-quality analysis estimates about 20% of Decathlon South Africa's followers are low-quality or inactive, giving an audience-quality score of 76/100.
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Outreach This Creator For Freewww.decathlon.co.za/?gad_source=1Total Posts
1,330
Avg Comments
1
Predominantly men · mostly 18–34
Typical for Sports creators in South Africa, modeled from the niche, not measured for this account.
Content Focus
Primary: Sports
Engagement
0.25%
Decathlon South Africa is registered as a business account on Instagram and is verified.
Decathlon South Africa is categorized as a sports account in the InstME index, based on the profile's bio and Instagram category across 1,330 posts.
Decathlon South Africa's profile places the account in South Africa. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. Decathlon South Africa carries the blue verified badge on Instagram.
A sponsored post from Decathlon South Africa is estimated at $78 to $140. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
