Daya runs a verified Music creator account with 449K followers on Instagram. The account has published 429 posts, currently less than one post a week. Typical posts draw 1,754 likes and 61 comments, putting engagement at 0.4%.
Daya is a Music account whose 429 posts have grown a following of 449K on Instagram.
Compared with 4,576 other Music accounts with 100K–1M followers in the InstME index, Daya's 0.4% engagement rate is in the bottom quarter (median: 1.76%).
Roughly one in 29 likes comes with a comment, a healthy amount of conversation.
Daya maintains a rhythm of less than one post per week.
With 449K followers but only 1,788 accounts followed back, Daya shows the ratio of a well-established account.
Estimated sponsored-post value
$1,600–$2,900
Based on 449K followers and a 0.4% engagement rate, a single sponsored post by Daya is worth an estimated $1,600–$2,900. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More men than women · mostly 16–30
Typical for Music creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Music
| Metric | Daya | Cohort median |
|---|---|---|
| Engagement rate | 0.4% | 1.76% |
| Average likes | 1,754 | 4,115 |
| Average comments | 61 | 114 |
| Posts per week | 0.2 | 0.48 |
Median values from 4,576 Music accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
Daya is a verified music creator on Instagram, with 449K followers.
Daya has 448,955 followers on Instagram (449K) as of Jul 15, 2026.
Daya's engagement rate is 0.4%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 1.76%) for Music accounts with 100K–1M followers in the InstME index.
Posts by Daya average 1,754 likes and 61 comments.
Daya posts less than once a week on average.
Daya is registered as a creator account on Instagram and is verified.
Daya is categorized as a music account in the InstME index, based on the profile's bio and Instagram category across 429 posts.
Yes. Daya carries the blue verified badge on Instagram.
Total Posts
429
Avg Comments
61
Engagement
5.88%
A sponsored post from Daya is estimated at $1,600 to $2,900. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
