The world's most desirable electric and acoustic guitars, handcrafted by the artisans of Gibson Custom in Nashville, Tennessee, and Bozeman, Montana.
Followers
1.3M
Following
259
Total Posts
Engagement Rate
0.43%
Avg Likes
5,693
Avg Comments
Gibson Custom is a verified business account on Instagram based in United States, tracked in the InstME index with 1.3M followers. To date Gibson Custom has posted 2,982 times, currently less than one post a week. Typical posts draw 5,693 likes and 54 comments, putting engagement at 0.43%.
As a business account, Gibsoncustom reaches 1.3M followers on Instagram across 2,982 published posts.
Across recent posts, Gibsoncustom picks up 5,693 likes and 54 comments on average, one interaction per 232 followers.
Followers weigh in with a comment about every 106 likes, an audience that mostly engages through likes.
Lately Gibsoncustom has been publishing less than one post per week.
At 100/100 on audience quality, Gibsoncustom carries an estimated 0% low-quality or inactive followers, a strong signal of genuine reach.
The account follows just 259 others against 1.3M followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$4,700–$8,700
Based on 1.3M followers and a 0.43% engagement rate, a single sponsored post by Gibsoncustom is worth an estimated $4,700–$8,700. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.| Metric | Gibsoncustom | Cohort median |
|---|---|---|
| Engagement rate | 0.43% | 1.02% |
| Average likes | 5,693 | 25,711 |
| Average comments | 54 | 376 |
| Posts per week | 0.16 | 1.1 |
Median values from 12,265 accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Gibsoncustom | Cohort median |
|---|---|---|
| Engagement rate | 0.43% | 0.81% |
| Average likes | 5,693 | 19,158 |
| Average comments | 54 | 344 |
| Posts per week | 0.16 | 1.56 |
Median values from 1,812 accounts in United States with over 1M followers in the InstME index, refreshed Jul 19, 2026.
Get advanced audience quality signals, growth trend analytics, historical snapshots, and top-performing content patterns.
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Last reviewed: Jul 9, 2026
Gibson Custom is a verified Instagram brand based in United States on Instagram, with 1.3M followers.
Gibson Custom posts on Instagram as @gibsoncustom.
Gibson Custom has 1,333,781 followers on Instagram (1.3M) as of Jul 9, 2026.
Gibson Custom's engagement rate is 0.43%, calculated from average likes and comments per post relative to followers.
Posts by Gibson Custom average 5,693 likes and 54 comments.
Gibson Custom posts less than once a week on average.
InstME's audience-quality analysis estimates about 0% of Gibson Custom's followers are low-quality or inactive, giving an audience-quality score of 100/100.
Gibson Custom is registered as a business account on Instagram and is verified.
Gibson Custom's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
2,982
54
Posts / Week
0.16
Growth Score
8.6 / 100
Audience Score
100 / 100
Engagement
2.67%
Yes. Gibson Custom carries the blue verified badge on Instagram.
A sponsored post from Gibson Custom is estimated at $4,700 to $8,700. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
