Household & Kitchen Essentials 🏡 Wholesale | Retail Trusted Store 📍 Ikeja, Lagos 👇 Order on WhatsApp
Outreach This Creator For FreeFollowers
9.9K
Following
2.6K
Total Posts
Engagement Rate
0.41%
Avg Likes
39
Avg Comments
D2D (household and souvenir) runs a Food brand account based in Nigeria with 9.9K followers on Instagram. Content spans food and business. To date D2D (household and souvenir) has posted 2,753 times, currently less than one post a week. Engagement runs at 0.41%, or about 39 likes and 2 comments per post.
As a Food account, Day2day_essential reaches 9.9K followers on Instagram across 2,753 published posts.
Among 4,339 Food accounts with 1K–10K followers in the InstME index, Day2day_essential's 0.41% engagement rate comes in in the bottom quarter (median: 2.81%).
The comment-to-like ratio works out to one comment per 25 likes, pointing to a healthy amount of conversation.
Lately Day2day_essential has been publishing less than one post per week.
Estimated sponsored-post value
$35–$64
Based on 9.9K followers and a 0.41% engagement rate, a single sponsored post by Day2day_essential is worth an estimated $35–$64. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More women than men · mostly 25–44
Typical for Food creators in Nigeria, modeled from the niche, not measured for this account.
Content Focus
Primary: Food
Secondary: Business
| Metric | Day2day_essential | Cohort median |
|---|---|---|
| Engagement rate | 0.41% | 2.81% |
| Average likes | 39 | 86 |
| Average comments | 2 | 6 |
| Posts per week | 0.32 | 0.42 |
Median values from 4,339 Food accounts with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Day2day_essential | Cohort median |
|---|---|---|
| Engagement rate | 0.41% | 1.75% |
| Average likes | 39 | 48 |
| Average comments | 2 | 6 |
| Posts per week | 0.32 | 0.31 |
Median values from 84 Food accounts in Nigeria with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Aug 22, 2026
D2D (household and souvenir) is a food brand based in Nigeria on Instagram, with 9.9K followers.
D2D (household and souvenir) posts on Instagram as @day2day_essential.
D2D (household and souvenir) has 9,899 followers on Instagram (9.9K) as of Aug 22, 2026.
D2D (household and souvenir)'s engagement rate is 0.41%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 2.81%) for Food accounts with 1K–10K followers in the InstME index.
Posts by D2D (household and souvenir) average 39 likes and 2 comments.
D2D (household and souvenir) posts less than once a week on average.
D2D (household and souvenir) is registered as a business account on Instagram.
D2D (household and souvenir) is categorized as a food and business account in the InstME index, based on the profile's bio and Instagram category across 2,753 posts.
2,753
2
Posts / Week
0.32
Growth Score
8.2 / 100
Last Post
5 days ago
Followers
19.1K
Engagement
1.22%
D2D (household and souvenir)'s profile places the account in Nigeria. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
A sponsored post from D2D (household and souvenir) is estimated at $35 to $64. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
