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Dad Jokes runs a verified Parenting creator account with 5.9M followers on Instagram. Content spans parenting and lifestyle. Dad Jokes has shared 10,223 posts to date, currently less than one post a week. Engagement runs at 0.76%, or about 44,773 likes and 194 comments per post.
Dadsaysjokes has built an audience of 5.9M followers on Instagram over 10,223 posts as a Parenting account.
Among 292 Parenting accounts with over 1M followers in the InstME index, Dadsaysjokes's 0.76% engagement rate comes in below the median of 1.45%.
Roughly one in 231 likes comes with a comment, an audience that mostly engages through likes.
Dadsaysjokes maintains a rhythm of less than one post per week.
Dadsaysjokes's audience-quality score is 100/100, with 0% of followers looking low-quality or inactive, a strong signal of genuine reach.
The account follows just 91 others against 5.9M followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$21,000β$38,000
Based on 5.9M followers and a 0.76% engagement rate, a single sponsored post by Dadsaysjokes is worth an estimated $21,000β$38,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThereβs more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Dadsaysjokes | Cohort median |
|---|---|---|
| Engagement rate | 0.76% | 1.45% |
| Average likes | 44,773 | 29,157 |
| Average comments | 194 | 462 |
| Posts per week | 0.77 | 0.87 |
Median values from 292 Parenting accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 27, 2026
Dad Jokes is a verified parenting creator on Instagram, with 5.9M followers.
Dad Jokes posts on Instagram as @dadsaysjokes.
Dad Jokes has 5,897,209 followers on Instagram (5.9M) as of Apr 27, 2026.
Dad Jokes's engagement rate is 0.76%, calculated from average likes and comments per post relative to followers. That is below the median of 1.45% for Parenting accounts with over 1M followers in the InstME index.
Posts by Dad Jokes average 44,773 likes and 194 comments.
Dad Jokes posts less than once a week on average.
InstME's audience-quality analysis estimates about 0% of Dad Jokes's followers are low-quality or inactive, giving an audience-quality score of 100/100.
Dad Jokes is registered as a creator account on Instagram and is verified.
Dad Jokes is categorized as a parenting and lifestyle account in the InstME index, based on the profile's bio and Instagram category across 10,223 posts.
Total Posts
10,223
Avg Comments
194
Predominantly women Β· mostly 25β44
Typical for Parenting creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Parenting
Secondary: Lifestyle
Engagement
0%
Yes. Dad Jokes carries the blue verified badge on Instagram.
A sponsored post from Dad Jokes is estimated at $21,000 to $38,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
