Followers
245.4K
Following
587
Total Posts
Engagement Rate
21.28%
Avg Likes
51,940
Avg Comments
Reaching 245.4K followers on Instagram, Michelle | Crafty Morning is a verified Food brand based in United States. Content spans food and parenting. To date Michelle | Crafty Morning has posted 1,930 times, currently around 3 posts a week. Posts average 51,940 likes and 293 comments, an engagement rate of 21.28%.
Crafty_morning shows up in the InstME index as a Food account, 245.4K followers, 1,930 posts.
For Food accounts with 100K–1M followers, Crafty_morning's 21.28% engagement rate is in the top quarter (median: 0.74%), a read from 1,551 accounts in the InstME index.
The audience comments once per 177 likes on average, an audience that mostly engages through likes.
Crafty_morning sees 1.3M views per video on average, 5.2× its followers, a pattern of content travelling outside the follower base.
Over recent weeks, Crafty_morning has published about 3 posts per week.
InstME's audience-quality checks score Crafty_morning at 100/100, with an estimated 0% low-quality or inactive followers, a strong signal of genuine reach.
Crafty_morning follows only 587 accounts while being followed by 245.4K, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$3,400–$6,400
Based on 245.4K followers and a 21.28% engagement rate, a single sponsored post by Crafty_morning is worth an estimated $3,400–$6,400. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Crafty_morning | Cohort median |
|---|---|---|
| Engagement rate | 21.28% | 0.74% |
| Average likes | 51,940 | 1,665 |
| Average comments | 293 | 54 |
| Posts per week | 3.22 | 0.91 |
Median values from 1,551 Food accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Crafty_morning | Cohort median |
|---|---|---|
| Engagement rate | 21.28% | 0.57% |
| Average likes | 51,940 | 1,175 |
| Average comments | 293 | 47 |
| Posts per week | 3.22 | 0.89 |
Median values from 292 Food accounts in United States with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Mar 26, 2026
Michelle | Crafty Morning is a verified food brand based in United States on Instagram, with 245.4K followers.
Michelle | Crafty Morning posts on Instagram as @crafty_morning.
Michelle | Crafty Morning has 245,446 followers on Instagram (245.4K) as of Mar 26, 2026.
Michelle | Crafty Morning's engagement rate is 21.28%, calculated from average likes and comments per post relative to followers. That is in the top quarter (median: 0.74%) for Food accounts with 100K–1M followers in the InstME index.
Posts by Michelle | Crafty Morning average 51,940 likes and 293 comments.
Michelle | Crafty Morning posts about 3 times per week on average.
InstME's audience-quality analysis estimates about 0% of Michelle | Crafty Morning's followers are low-quality or inactive, giving an audience-quality score of 100/100.
Michelle | Crafty Morning is registered as a business account on Instagram and is verified.
1,930
293
Avg Views
1,284,819
Posts / Week
3.22
Growth Score
100 / 100
More women than men · mostly 25–44
Typical for Food creators in United States, modeled from the niche, not measured for this account.
Content Focus
Primary: Food
Secondary: Parenting
Engagement
1.6%
Michelle | Crafty Morning is categorized as a food and parenting account in the InstME index, based on the profile's bio and Instagram category across 1,930 posts.
Michelle | Crafty Morning's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. Michelle | Crafty Morning carries the blue verified badge on Instagram.
A sponsored post from Michelle | Crafty Morning is estimated at $3,400 to $6,400. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.