@cozinhapaulasouza
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Paula Souza - Utensílios para cozinha runs a verified business account account based in Brazil with 119.6K followers on Instagram. The account has published 426 posts, currently less than one post a week. Posts average 2,832 likes and 152 comments, an engagement rate of 2.49%.
The business account Cozinhapaulasouza has posted 426 times on Instagram and drawn 119.6K followers.
Benchmarked against accounts with 100K–1M followers, the 2.49% engagement rate Cozinhapaulasouza posts is in the top 29%.
One comment lands for every 19 likes, which reads as an unusually discussion-heavy audience.
Each video from Cozinhapaulasouza averages 82.3K views, near 69% of its followers.
Cozinhapaulasouza's output runs to less than one post per week.
On audience quality, Cozinhapaulasouza lands at 100/100, an estimated 0% of followers read as low-quality or inactive, a strong signal of genuine reach.
The account follows just 120 others against 119.6K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$1,000–$1,900
Based on 119.6K followers and a 2.49% engagement rate, a single sponsored post by Cozinhapaulasouza is worth an estimated $1,000–$1,900. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.| Metric | Cozinhapaulasouza | Cohort median |
|---|---|---|
| Engagement rate | 2.49% | 1.25% |
| Average likes | 2,832 | 2,985 |
| Average comments | 152 | 73 |
| Posts per week | 0.2 | 0.74 |
Median values from 44,975 accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Cozinhapaulasouza | Cohort median |
|---|---|---|
| Engagement rate | 2.49% | 0.7% |
| Average likes | 2,832 | 1,631 |
| Average comments | 152 | 63 |
| Posts per week | 0.2 | 1.22 |
Median values from 754 accounts in Brazil with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 27, 2026
Paula Souza - Utensílios para cozinha is a verified Instagram brand based in Brazil on Instagram, with 119.6K followers.
Paula Souza - Utensílios para cozinha posts on Instagram as @cozinhapaulasouza.
Paula Souza - Utensílios para cozinha has 119,640 followers on Instagram (119.6K) as of Sep 27, 2026.
Paula Souza - Utensílios para cozinha's engagement rate is 2.49%, calculated from average likes and comments per post relative to followers.
Posts by Paula Souza - Utensílios para cozinha average 2,832 likes and 152 comments.
Paula Souza - Utensílios para cozinha posts less than once a week on average.
InstME's audience-quality analysis estimates about 0% of Paula Souza - Utensílios para cozinha's followers are low-quality or inactive, giving an audience-quality score of 100/100.
Total Posts
426
Avg Comments
152
Engagement
30.64%
Paula Souza - Utensílios para cozinha is registered as a business account on Instagram and is verified.
Paula Souza - Utensílios para cozinha's profile places the account in Brazil. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. Paula Souza - Utensílios para cozinha carries the blue verified badge on Instagram.
A sponsored post from Paula Souza - Utensílios para cozinha is estimated at $1,000 to $1,900. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
