Cowshed is a verified Beauty brand on Instagram based in United States, tracked in the InstME index with 72.7K followers. Cowshed has shared 1,009 posts to date, currently around 1 post a week. Engagement runs at 0.1%, or about 67 likes and 5 comments per post.
Cowshed has built an audience of 72.7K followers on Instagram over 1,009 posts as a Beauty account.
Among 5,414 Beauty accounts with 10K–100K followers in the InstME index, Cowshed's 0.1% engagement rate comes in in the bottom quarter (median: 0.57%).
The comment-to-like ratio works out to one comment per 14 likes, pointing to an unusually discussion-heavy audience.
Cowshed's videos average 7.8K views per post.
Lately Cowshed has been publishing about one post per week.
Estimated sponsored-post value
$250–$470
Based on 72.7K followers and a 0.1% engagement rate, a single sponsored post by Cowshed is worth an estimated $250–$470. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Beauty creators in United States, modeled from the niche, not measured for this account.
Content Focus
Primary: Beauty
| Metric | Cowshed | Cohort median |
|---|---|---|
| Engagement rate | 0.1% | 0.57% |
| Average likes | 67 | 134 |
| Average comments | 5 | 12 |
| Posts per week | 1.38 | 0.59 |
Median values from 5,414 Beauty accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Cowshed | Cohort median |
|---|---|---|
| Engagement rate | 0.1% | 0.51% |
| Average likes | 67 | 91 |
| Average comments | 5 | 10 |
| Posts per week | 1.38 | 0.44 |
Median values from 1,005 Beauty accounts in United States with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
Cowshed is a verified beauty brand based in United States on Instagram, with 72.7K followers.
Cowshed has 72,707 followers on Instagram (72.7K) as of Jul 15, 2026.
Cowshed's engagement rate is 0.1%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 0.57%) for Beauty accounts with 10K–100K followers in the InstME index.
Posts by Cowshed average 67 likes and 5 comments.
Cowshed posts about 1 time per week on average.
Cowshed is registered as a business account on Instagram and is verified.
Cowshed is categorized as a beauty account in the InstME index, based on the profile's bio and Instagram category across 1,009 posts.
Cowshed's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Total Posts
1,009
Avg Comments
5
Engagement
0.63%
Yes. Cowshed carries the blue verified badge on Instagram.
A sponsored post from Cowshed is estimated at $250 to $470. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
