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777K
Following
233
Total Posts
Engagement Rate
0.12%
Avg Likes
905
Avg Comments
COSRX Official runs a verified Beauty brand account based in South Korea with 777K followers on Instagram. Content spans beauty and automotive. The account has published 1,848 posts, currently around 4 posts a week. Posts average 905 likes and 59 comments, an engagement rate of 0.12%.
Cosrx is a Beauty account on Instagram with 777K followers and 1,848 published posts.
Compared with 1,553 other Beauty accounts with 100K–1M followers in the InstME index, Cosrx's 0.12% engagement rate is below the median of 0.47%.
One comment lands for every 15 likes, which reads as an unusually discussion-heavy audience.
Cosrx maintains a rhythm of about 4 posts per week.
With 777K followers but only 233 accounts followed back, Cosrx shows the ratio of a well-established account.
Estimated sponsored-post value
$2,700–$5,100
Based on 777K followers and a 0.12% engagement rate, a single sponsored post by Cosrx is worth an estimated $2,700–$5,100. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Beauty creators in South Korea, modeled from the niche, not measured for this account.
Content Focus
Primary: Beauty
Secondary: Automotive
| Metric | Cosrx | Cohort median |
|---|---|---|
| Engagement rate | 0.12% | 0.47% |
| Average likes | 905 | 1,059 |
| Average comments | 59 | 46 |
| Posts per week | 3.71 | 1.04 |
Median values from 1,553 Beauty accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Cosrx | Cohort median |
|---|---|---|
| Engagement rate | 0.12% | 0.53% |
| Average likes | 905 | 949 |
| Average comments | 59 | 57 |
| Posts per week | 3.71 | 3.01 |
Median values from 32 Beauty accounts in South Korea with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
COSRX Official is a verified beauty brand based in South Korea on Instagram, with 777K followers.
COSRX Official posts on Instagram as @cosrx.
COSRX Official has 776,981 followers on Instagram (777K) as of Jul 15, 2026.
COSRX Official's engagement rate is 0.12%, calculated from average likes and comments per post relative to followers. That is below the median of 0.47% for Beauty accounts with 100K–1M followers in the InstME index.
Posts by COSRX Official average 905 likes and 59 comments.
COSRX Official posts about 4 times per week on average.
COSRX Official is registered as a business account on Instagram and is verified.
COSRX Official is categorized as a beauty and automotive account in the InstME index, based on the profile's bio and Instagram category across 1,848 posts.
COSRX Official's profile places the account in South Korea. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
1,848
59
Posts / Week
3.71
Growth Score
2.4 / 100
Follower Ratio
3334.7×
Engagement
27.96%
Yes. COSRX Official carries the blue verified badge on Instagram.
A sponsored post from COSRX Official is estimated at $2,700 to $5,100. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
