Founder of @thevolume 🎙 9-12 on & Fox Sports Radio. NYT Best Seller
Followers
273.5K
Following
104
Total Posts
Engagement Rate
1.48%
Avg Likes
3,916
Avg Comments
Colin Cowherd is a verified Business creator on Instagram, tracked in the InstME index with 273.5K followers. To date Colin Cowherd has posted 3,036 times, currently around 40 posts a week. Typical posts draw 3,916 likes and 136 comments, putting engagement at 1.48%.
The Business account Colincowherd has posted 3,036 times on Instagram and drawn 273.5K followers.
Colincowherd's 1.48% engagement rate is above the median of 1.25% among Business accounts with 100K–1M followers, measured across 1,742 accounts in the InstME index.
Followers weigh in with a comment about every 29 likes, a healthy amount of conversation.
Recent posting activity averages about 40 posts per week, more than one per day.
The account follows just 104 others against 273.5K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$1,400–$2,600
Based on 273.5K followers and a 1.48% engagement rate, a single sponsored post by Colincowherd is worth an estimated $1,400–$2,600. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly men · mostly 25–44
Typical for Business creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Business
| Metric | Colincowherd | Cohort median |
|---|---|---|
| Engagement rate | 1.48% | 1.25% |
| Average likes | 3,916 | 2,990 |
| Average comments | 136 | 92 |
| Posts per week | 39.6 | 0.39 |
Median values from 1,742 Business accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 24, 2026
Colin Cowherd is a verified business creator on Instagram, with 273.5K followers.
Colin Cowherd posts on Instagram as @colincowherd.
Colin Cowherd has 273,474 followers on Instagram (273.5K) as of Apr 24, 2026.
Colin Cowherd's engagement rate is 1.48%, calculated from average likes and comments per post relative to followers. That is above the median of 1.25% for Business accounts with 100K–1M followers in the InstME index.
Posts by Colin Cowherd average 3,916 likes and 136 comments.
Colin Cowherd posts about 40 times per week on average.
Colin Cowherd is registered as a creator account on Instagram and is verified.
Colin Cowherd is categorized as a business account in the InstME index, based on the profile's bio and Instagram category across 3,036 posts.
Yes. Colin Cowherd carries the blue verified badge on Instagram.
3,036
136
Posts / Week
39.6
Growth Score
29.6 / 100
Follower Ratio
2629.6×
Engagement
3.67%
A sponsored post from Colin Cowherd is estimated at $1,400 to $2,600. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
