I make stories. @NewYorker and @RandomHouse. charlesduhigg.com Find my work and links at
Reaching 33.4K followers on Instagram, Charles Duhigg is a Business creator. To date Charles Duhigg has posted 367 times, currently around 8 posts a week. Engagement runs at 3.2%, or about 1,055 likes and 12 comments per post.
Charlesduhigg shows up in the InstME index as a Business account, 33.4K followers, 367 posts.
For Business accounts with 10K–100K followers, Charlesduhigg's 3.2% engagement rate is above the median of 1.46%, a read from 5,335 accounts in the InstME index.
For roughly every 86 likes there is one comment, an audience that mostly engages through likes.
Charlesduhigg's videos draw about 14K views each, around 42% of its followers per post.
In recent weeks Charlesduhigg has kept to about 8 posts per week, more than one per day.
Charlesduhigg scores 94/100 on InstME's audience-quality checks, with about 5% of followers flagged low-quality or inactive, a strong signal of genuine reach.
Estimated sponsored-post value
$370–$690
Based on 33.4K followers and a 3.2% engagement rate, a single sponsored post by Charlesduhigg is worth an estimated $370–$690. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~5% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Charlesduhigg | Cohort median |
|---|---|---|
| Engagement rate | 3.2% | 1.46% |
| Average likes | 1,055 | 334 |
| Average comments | 12 | 22 |
| Posts per week | 8.16 | 0.33 |
Median values from 5,335 Business accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 5, 2026
Charles Duhigg is a business creator on Instagram, with 33.4K followers.
Charles Duhigg posts on Instagram as @charlesduhigg.
Charles Duhigg has 33,412 followers on Instagram (33.4K) as of Apr 5, 2026.
Charles Duhigg's engagement rate is 3.2%, calculated from average likes and comments per post relative to followers. That is above the median of 1.46% for Business accounts with 10K–100K followers in the InstME index.
Posts by Charles Duhigg average 1,055 likes and 12 comments.
Charles Duhigg posts about 8 times per week on average.
InstME's audience-quality analysis estimates about 5% of Charles Duhigg's followers are low-quality or inactive, giving an audience-quality score of 94/100.
Total Posts
367
Avg Comments
12
Predominantly men · mostly 25–44
Typical for Business creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Business
99.7K
Engagement
1.37%
Charles Duhigg is registered as a creator account on Instagram.
Charles Duhigg is categorized as a business account in the InstME index, based on the profile's bio and Instagram category across 367 posts.
A sponsored post from Charles Duhigg is estimated at $370 to $690. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.