Education, Health, and Career/Entrepreneurial Development. Leveraging Sports, Music, and the Arts, to Connect and Empower Today’s Youth.
Outreach This Creator For FreeChangetheplay is a Music brand. The account has built 2.6K followers on Instagram. The account posts mainly around music and business topics. The account has published 810 posts, currently around 1 post a week. Engagement runs at 9.43%, or about 239 likes and 5 comments per post.
As a Music account, Changetheplay reaches 2.6K followers on Instagram across 810 published posts.
Among 33,328 Music accounts with 1K–10K followers in the InstME index, Changetheplay's 9.43% engagement rate comes in above the median of 5.45%.
Comments arrive at about one per 52 likes, a sign of a healthy amount of conversation.
Video posts pull 7.4K views on average, roughly 2.9× Changetheplay's follower base, evidence of reach beyond its own audience.
Lately Changetheplay has been publishing about one post per week.
Audience-quality analysis puts Changetheplay at 94/100; roughly 5% of followers look low-quality or inactive, a strong signal of genuine reach.
Estimated sponsored-post value
$36–$67
Based on 2.6K followers and a 9.43% engagement rate, a single sponsored post by Changetheplay is worth an estimated $36–$67. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~5% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Changetheplay | Cohort median |
|---|---|---|
| Engagement rate | 9.43% | 5.45% |
| Average likes | 239 | 136 |
| Average comments | 5 | 15 |
| Posts per week | 1.08 | 0.24 |
Median values from 33,328 Music accounts with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 12, 2026
Changetheplay is a music brand on Instagram, with 2.6K followers.
Changetheplay has 2,579 followers on Instagram (2.6K) as of Jul 12, 2026.
Changetheplay's engagement rate is 9.43%, calculated from average likes and comments per post relative to followers. That is above the median of 5.45% for Music accounts with 1K–10K followers in the InstME index.
Posts by Changetheplay average 239 likes and 5 comments.
Changetheplay posts about 1 time per week on average.
InstME's audience-quality analysis estimates about 5% of Changetheplay's followers are low-quality or inactive, giving an audience-quality score of 94/100.
Changetheplay is registered as a business account on Instagram.
Changetheplay is categorized as a music and business account in the InstME index, based on the profile's bio and Instagram category across 810 posts.
A sponsored post from Changetheplay is estimated at $36 to $67. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
Total Posts
810
Avg Comments
5
More men than women · mostly 16–30
Typical for Music creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Music
Secondary: Business
Engagement
2.32%