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2.2M
Following
1K
Total Posts
Engagement Rate
0.9%
Avg Likes
19,575
Avg Comments
CBS Sports is a verified Sports brand on Instagram based in United States, tracked in the InstME index with 2.2M followers. To date CBS Sports has posted 47,009 times, currently around 71 posts a week. Typical posts draw 19,575 likes and 102 comments, putting engagement at 0.9%.
Counting 2.2M followers and 47,009 posts, Cbssports sits in the InstME index as a Sports account.
Cbssports's average post pulls 19,575 likes and 102 comments, roughly one interaction per 111 followers.
Roughly one in 192 likes comes with a comment, an audience that mostly engages through likes.
Recent posting activity averages about 71 posts per week, more than one per day.
Cbssports's audience-quality score is 100/100, with 0% of followers looking low-quality or inactive, a strong signal of genuine reach.
With 2.2M followers but only 1,003 accounts followed back, Cbssports shows the ratio of a well-established account.
Estimated sponsored-post value
$7,600–$14,000
Based on 2.2M followers and a 0.9% engagement rate, a single sponsored post by Cbssports is worth an estimated $7,600–$14,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Content Focus
Primary: Sports
| Metric | Cbssports | Cohort median |
|---|---|---|
| Engagement rate | 0.9% | 1.02% |
| Average likes | 19,575 | 25,711 |
| Average comments | 102 | 376 |
| Posts per week | 70.71 | 1.1 |
Median values from 12,265 accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Cbssports | Cohort median |
|---|---|---|
| Engagement rate | 0.9% | 0.81% |
| Average likes | 19,575 | 19,158 |
| Average comments | 102 | 344 |
| Posts per week | 70.71 | 1.56 |
Median values from 1,812 accounts in United States with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 27, 2026
CBS Sports is a verified sports brand based in United States on Instagram, with 2.2M followers.
CBS Sports posts on Instagram as @cbssports.
CBS Sports has 2,182,855 followers on Instagram (2.2M) as of Apr 27, 2026.
CBS Sports's engagement rate is 0.9%, calculated from average likes and comments per post relative to followers.
Posts by CBS Sports average 19,575 likes and 102 comments.
CBS Sports posts about 71 times per week on average.
InstME's audience-quality analysis estimates about 0% of CBS Sports's followers are low-quality or inactive, giving an audience-quality score of 100/100.
CBS Sports is registered as a business account on Instagram and is verified.
CBS Sports is categorized as a sports account in the InstME index, based on the profile's bio and Instagram category across 47,009 posts.
47,009
102
Posts / Week
70.71
Growth Score
18 / 100
Audience Score
100 / 100
Engagement
2.91%
CBS Sports's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. CBS Sports carries the blue verified badge on Instagram.
A sponsored post from CBS Sports is estimated at $7,600 to $14,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
