Award-Winning Men’s & Women’s Lifestyle Brand | Est. in 2019 | 📍 New York City | www.CarterWear.com ✨| (Men’s) | (Women’s)
Followers
76.9K
Following
217
Total Posts
Engagement Rate
1.54%
Avg Likes
1,167
Avg Comments
Carter Wear is a verified Lifestyle brand based in United States, with 76.9K followers on Instagram. To date Carter Wear has posted 779 times, currently less than one post a week. Posts average 1,167 likes and 19 comments, an engagement rate of 1.54%.
With 76.9K followers across 779 posts, Carterwear is one of the Lifestyle accounts tracked in the InstME index.
Against 1,602 Lifestyle accounts with 10K–100K followers in the InstME index, Carterwear's 1.54% engagement rate lands below the median of 3.25%.
At one comment per 61 likes, the ratio points to an audience that mostly engages through likes.
Carterwear keeps a posting cadence of less than one post per week.
Carterwear keeps its following list short (217) relative to 76.9K followers, as established creators and brands tend to.
Estimated sponsored-post value
$410–$770
Based on 76.9K followers and a 1.54% engagement rate, a single sponsored post by Carterwear is worth an estimated $410–$770. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Lifestyle creators in United States, modeled from the niche, not measured for this account.
Content Focus
Primary: Lifestyle
| Metric | Carterwear | Cohort median |
|---|---|---|
| Engagement rate | 1.54% | 3.25% |
| Average likes | 1,167 | 875 |
| Average comments | 19 | 33 |
| Posts per week | 0.41 | 0.35 |
Median values from 1,602 Lifestyle accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Carterwear | Cohort median |
|---|---|---|
| Engagement rate | 1.54% | 1.85% |
| Average likes | 1,167 | 476 |
| Average comments | 19 | 29 |
| Posts per week | 0.41 | 0.57 |
Median values from 139 Lifestyle accounts in United States with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 11, 2026
Carter Wear is a verified lifestyle brand based in United States on Instagram, with 76.9K followers.
Carter Wear posts on Instagram as @carterwear.
Carter Wear has 76,888 followers on Instagram (76.9K) as of Jul 11, 2026.
Carter Wear's engagement rate is 1.54%, calculated from average likes and comments per post relative to followers. That is below the median of 3.25% for Lifestyle accounts with 10K–100K followers in the InstME index.
Posts by Carter Wear average 1,167 likes and 19 comments.
Carter Wear posts less than once a week on average.
Carter Wear is registered as a business account on Instagram and is verified.
Carter Wear is categorized as a lifestyle account in the InstME index, based on the profile's bio and Instagram category across 779 posts.
Carter Wear's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
779
19
Posts / Week
0.41
Growth Score
30.8 / 100
Follower Ratio
354.3×
Engagement
2.14%
New York City 4 All®️& Award-Winning Company🏆
@newyorkcity4all
Followers
216K
Engagement
0.48%
Yes. Carter Wear carries the blue verified badge on Instagram.
A sponsored post from Carter Wear is estimated at $410 to $770. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
