Diary of a coffee & home interiors addict 🌸 🇬🇧 Yorkshire gal ☁️🌷✨ 💌 work with me:
Gemma Unitt 🌸✨ runs a verified Home & DIY creator account based in United Kingdom with 86.1K followers on Instagram. Content spans home & diy and lifestyle. The account has published 520 posts, currently less than one post a week. Typical posts draw 55,465 likes and 128 comments, putting engagement at 64.56%.
Bygemmma is a Home & DIY account on Instagram with 86.1K followers and 520 published posts.
Compared with 1,345 other Home & DIY accounts with 10K–100K followers in the InstME index, Bygemmma's 64.56% engagement rate is in the top quarter (median: 0.75%).
One comment lands for every 434 likes, which reads as an audience that mostly engages through likes.
Recent posting activity averages less than one post per week.
Estimated sponsored-post value
$1,200–$2,200
Based on 86.1K followers and a 64.56% engagement rate, a single sponsored post by Bygemmma is worth an estimated $1,200–$2,200. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 25–44
Typical for Home & DIY creators in United Kingdom, modeled from the niche, not measured for this account.
Content Focus
Primary: Home & DIY
Secondary: Lifestyle
| Metric | Bygemmma | Cohort median |
|---|---|---|
| Engagement rate | 64.56% | 0.75% |
| Average likes | 55,465 | 200 |
| Average comments | 128 | 9 |
| Posts per week | 0.15 | 0.97 |
Median values from 1,345 Home & DIY accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Bygemmma | Cohort median |
|---|---|---|
| Engagement rate | 64.56% | 0.59% |
| Average likes | 55,465 | 163 |
| Average comments | 128 | 6 |
| Posts per week | 0.15 | 1.2 |
Median values from 73 Home & DIY accounts in United Kingdom with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 14, 2026
Gemma Unitt 🌸✨ is a verified home & diy creator based in United Kingdom on Instagram, with 86.1K followers.
Gemma Unitt 🌸✨ posts on Instagram as @bygemmma.
Gemma Unitt 🌸✨ has 86,104 followers on Instagram (86.1K) as of Sep 14, 2026.
Gemma Unitt 🌸✨'s engagement rate is 64.56%, calculated from average likes and comments per post relative to followers. That is in the top quarter (median: 0.75%) for Home & DIY accounts with 10K–100K followers in the InstME index.
Posts by Gemma Unitt 🌸✨ average 55,465 likes and 128 comments.
Gemma Unitt 🌸✨ posts less than once a week on average.
Gemma Unitt 🌸✨ is registered as a creator account on Instagram and is verified.
Gemma Unitt 🌸✨ is categorized as a home & diy and lifestyle account in the InstME index, based on the profile's bio and Instagram category across 520 posts.
Gemma Unitt 🌸✨'s profile places the account in United Kingdom. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Avg Comments
128
Engagement
1.13%
Yes. Gemma Unitt 🌸✨ carries the blue verified badge on Instagram.
A sponsored post from Gemma Unitt 🌸✨ is estimated at $1,200 to $2,200. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.