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Followers
44.1M
Following
379
Total Posts
Engagement Rate
0.01%
Avg Likes
4,086
Avg Comments
On Instagram, Tasty is a verified Food brand based in Japan with an audience of 44.1M. To date Tasty has posted 18,275 times, currently around 12 posts a week. Typical posts draw 4,086 likes and 43 comments, putting engagement at 0.01%.
Buzzfeedtasty operates a Food account on Instagram, pairing 44.1M followers with 18,275 posts.
Buzzfeedtasty records a 0.01% engagement rate, in the bottom quarter (median: 0.98%) for the 352 Food accounts with over 1M followers tracked in the InstME index.
Followers leave about one comment for every 94 likes, an audience that mostly engages through likes.
Over recent weeks, Buzzfeedtasty has published about 12 posts per week, more than one per day.
Buzzfeedtasty keeps its following list short (379) relative to 44.1M followers, as established creators and brands tend to.
Estimated sponsored-post value
$150,000–$290,000
Based on 44.1M followers and a 0.01% engagement rate, a single sponsored post by Buzzfeedtasty is worth an estimated $150,000–$290,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More women than men · mostly 25–44
Typical for Food creators in Japan, modeled from the niche, not measured for this account.
Content Focus
Primary: Food
| Metric | Buzzfeedtasty | Cohort median |
|---|---|---|
| Engagement rate | 0.01% | 0.98% |
| Average likes | 4,086 | 18,542 |
| Average comments | 43 | 332 |
| Posts per week | 12 | 0.78 |
Median values from 352 Food accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Buzzfeedtasty | Cohort median |
|---|---|---|
| Engagement rate | 0.01% | 1.78% |
| Average likes | 4,086 | 42,664 |
| Average comments | 43 | 334 |
| Posts per week | 12 | 0.96 |
Median values from 51 accounts in Japan with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 24, 2026
Tasty is a verified food brand based in Japan on Instagram, with 44.1M followers.
Tasty posts on Instagram as @buzzfeedtasty.
Tasty has 44,078,341 followers on Instagram (44.1M) as of Apr 24, 2026.
Tasty's engagement rate is 0.01%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 0.98%) for Food accounts with over 1M followers in the InstME index.
Posts by Tasty average 4,086 likes and 43 comments.
Tasty posts about 12 times per week on average.
Tasty is registered as a business account on Instagram and is verified.
Tasty is categorized as a food account in the InstME index, based on the profile's bio and Instagram category across 18,275 posts.
Tasty's profile places the account in Japan. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
18,275
43
Posts / Week
12
Growth Score
0.2 / 100
Follower Ratio
116301.7×
Engagement
0%
Yes. Tasty carries the blue verified badge on Instagram.
A sponsored post from Tasty is estimated at $150,000 to $290,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
