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On Instagram, Burger King BR is a verified Food brand with an audience of 3.4M. Burger King BR has shared 2,308 posts to date, currently around 2 posts a week. Posts average 3,925 likes and 229 comments, an engagement rate of 0.12%.
Burgerkingbr operates a Food account on Instagram, pairing 3.4M followers with 2,308 posts.
Burgerkingbr records a 0.12% engagement rate, in the bottom quarter (median: 0.98%) for the 352 Food accounts with over 1M followers tracked in the InstME index.
Followers leave about one comment for every 17 likes, an unusually discussion-heavy audience.
Burgerkingbr currently publishes about 2 posts per week.
InstME's checks rate Burgerkingbr's audience 100/100, flagging roughly 0% as low-quality or inactive, a strong signal of genuine reach.
Burgerkingbr keeps its following list short (196) relative to 3.4M followers, as established creators and brands tend to.
Estimated sponsored-post value
$12,000–$22,000
Based on 3.4M followers and a 0.12% engagement rate, a single sponsored post by Burgerkingbr is worth an estimated $12,000–$22,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Burgerkingbr | Cohort median |
|---|---|---|
| Engagement rate | 0.12% | 0.98% |
| Average likes | 3,925 | 18,542 |
| Average comments | 229 | 332 |
| Posts per week | 2.1 | 0.78 |
Median values from 352 Food accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
Burger King BR is a verified food brand on Instagram, with 3.4M followers.
Burger King BR posts on Instagram as @burgerkingbr.
Burger King BR has 3,440,962 followers on Instagram (3.4M) as of Jul 15, 2026.
Burger King BR's engagement rate is 0.12%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 0.98%) for Food accounts with over 1M followers in the InstME index.
Posts by Burger King BR average 3,925 likes and 229 comments.
Burger King BR posts about 2 times per week on average.
InstME's audience-quality analysis estimates about 0% of Burger King BR's followers are low-quality or inactive, giving an audience-quality score of 100/100.
Burger King BR is registered as a business account on Instagram and is verified.
Burger King BR is categorized as a food account in the InstME index, based on the profile's bio and Instagram category across 2,308 posts.
Total Posts
2,308
Avg Comments
229
More women than men · mostly 25–44
Typical for Food creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Food
Engagement
0.8%
Yes. Burger King BR carries the blue verified badge on Instagram.
A sponsored post from Burger King BR is estimated at $12,000 to $22,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
