Getting your order right just became our whole personality. Meet our Your Way Champions, now at every BK
Outreach This Creator For FreeFollowers
2M
Following
283
Total Posts
Engagement Rate
0.22%
Avg Likes
1,268
Avg Comments
Burger King is a verified business account based in United States, with 2M followers on Instagram. The account has published 518 posts, currently around 3 posts a week. Typical posts draw 1,268 likes and 3,210 comments, putting engagement at 0.22%.
Burgerking operates a business account on Instagram, pairing 2M followers with 518 posts.
Burgerking's posts draw around 1,268 likes and 3,210 comments each, close to one interaction for every 445 followers.
Burgerking's recent cadence works out to about 3 posts per week.
Burgerking keeps its following list short (283) relative to 2M followers, as established creators and brands tend to.
Estimated sponsored-post value
$7,000–$13,000
Based on 2M followers and a 0.22% engagement rate, a single sponsored post by Burgerking is worth an estimated $7,000–$13,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
| Metric | Burgerking | Cohort median |
|---|---|---|
| Engagement rate | 0.22% | 1.02% |
| Average likes | 1,268 | 25,711 |
| Average comments | 3,210 | 376 |
| Posts per week | 3.11 | 1.1 |
Median values from 12,265 accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Burgerking | Cohort median |
|---|---|---|
| Engagement rate | 0.22% | 0.81% |
| Average likes | 1,268 | 19,158 |
| Average comments | 3,210 | 344 |
| Posts per week | 3.11 | 1.56 |
Median values from 1,812 accounts in United States with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Aug 11, 2026
Burger King is a verified Instagram brand based in United States on Instagram, with 2M followers.
Burger King posts on Instagram as @burgerking.
Burger King has 1,991,514 followers on Instagram (2M) as of Aug 11, 2026.
Burger King's engagement rate is 0.22%, calculated from average likes and comments per post relative to followers.
Posts by Burger King average 1,268 likes and 3,210 comments.
Burger King posts about 3 times per week on average.
Burger King is registered as a business account on Instagram and is verified.
Burger King's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. Burger King carries the blue verified badge on Instagram.
518
3,210
Posts / Week
3.11
Growth Score
4.4 / 100
Follower Ratio
7037.2×
Engagement
0.12%
A sponsored post from Burger King is estimated at $7,000 to $13,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
