⚡ Start the car. Time circuits on. Destination... #BackToTheFuture: The Musical! ⚡️
Followers
86.3K
Following
106
Total Posts
Engagement Rate
0.69%
Avg Likes
583
Avg Comments
Back to the Future The Musical is a verified Travel brand. The account has built 86.3K followers on Instagram. Content spans travel and music. The account has published 948 posts, currently around 4 posts a week. Engagement runs at 0.69%, or about 583 likes and 8 comments per post.
Bttfbway is a Travel account on Instagram with 86.3K followers and 948 published posts.
Benchmarked against 2,887 Travel accounts with 10K–100K followers, Bttfbway posts a 0.69% engagement rate that is below the median of 1.02%.
Roughly one in 69 likes comes with a comment, an audience that mostly engages through likes.
Lately Bttfbway has been publishing about 4 posts per week.
At 100/100 on audience quality, Bttfbway carries an estimated 0% low-quality or inactive followers, a strong signal of genuine reach.
With 86.3K followers but only 106 accounts followed back, Bttfbway shows the ratio of a well-established account.
Estimated sponsored-post value
$300–$560
Based on 86.3K followers and a 0.69% engagement rate, a single sponsored post by Bttfbway is worth an estimated $300–$560. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Bttfbway | Cohort median |
|---|---|---|
| Engagement rate | 0.69% | 1.02% |
| Average likes | 583 | 250 |
| Average comments | 8 | 14 |
| Posts per week | 4.45 | 0.54 |
Median values from 2,887 Travel accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 27, 2026
Back to the Future The Musical is a verified travel brand on Instagram, with 86.3K followers.
Back to the Future The Musical posts on Instagram as @bttfbway.
Back to the Future The Musical has 86,265 followers on Instagram (86.3K) as of Apr 27, 2026.
Back to the Future The Musical's engagement rate is 0.69%, calculated from average likes and comments per post relative to followers. That is below the median of 1.02% for Travel accounts with 10K–100K followers in the InstME index.
Posts by Back to the Future The Musical average 583 likes and 8 comments.
Back to the Future The Musical posts about 4 times per week on average.
InstME's audience-quality analysis estimates about 0% of Back to the Future The Musical's followers are low-quality or inactive, giving an audience-quality score of 100/100.
Back to the Future The Musical is registered as a business account on Instagram and is verified.
948
8
Posts / Week
4.45
Growth Score
13.8 / 100
ER Rank
34th
More women than men · mostly 25–44
Typical for Travel creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Travel
Secondary: Music
Engagement
0.56%
Back to the Future The Musical is categorized as a travel and music account in the InstME index, based on the profile's bio and Instagram category across 948 posts.
Yes. Back to the Future The Musical carries the blue verified badge on Instagram.
A sponsored post from Back to the Future The Musical is estimated at $300 to $560. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.