Your guide to Sydney's best in food, fashion, art, and culture.
Outreach This Creator For FreeReaching 257.2K followers on Instagram, Broadsheet Sydney is a Food brand. Its posts sit across food and fashion. To date Broadsheet Sydney has posted 16,291 times, currently around 8 posts a week. Posts average 335 likes and 10 comments, an engagement rate of 0.13%.
Tracked in the InstME index, Broadsheet_syd is a Food account with 257.2K followers and a back catalogue of 16,291 posts.
Against 1,551 Food accounts with 100K–1M followers in the InstME index, Broadsheet_syd's 0.13% engagement rate lands in the bottom quarter (median: 0.74%).
The like-to-comment split is roughly 35 to one, indicating a healthy amount of conversation.
Broadsheet_syd keeps a posting cadence of about 8 posts per week, more than one per day.
Broadsheet_syd keeps its following list short (1,417) relative to 257.2K followers, as established creators and brands tend to.
Estimated sponsored-post value
$900–$1,700
Based on 257.2K followers and a 0.13% engagement rate, a single sponsored post by Broadsheet_syd is worth an estimated $900–$1,700. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More women than men · mostly 25–44
Typical for Food creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Food
Secondary: Fashion
| Metric | Broadsheet_syd | Cohort median |
|---|---|---|
| Engagement rate | 0.13% | 0.74% |
| Average likes | 335 | 1,665 |
| Average comments | 10 | 54 |
| Posts per week | 8.13 | 0.91 |
Median values from 1,551 Food accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Aug 11, 2026
Broadsheet Sydney is a food brand on Instagram, with 257.2K followers.
Broadsheet Sydney posts on Instagram as @broadsheet_syd.
Broadsheet Sydney has 257,206 followers on Instagram (257.2K) as of Aug 11, 2026.
Broadsheet Sydney's engagement rate is 0.13%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 0.74%) for Food accounts with 100K–1M followers in the InstME index.
Posts by Broadsheet Sydney average 335 likes and 10 comments.
Broadsheet Sydney posts about 8 times per week on average.
Broadsheet Sydney is registered as a business account on Instagram.
Broadsheet Sydney is categorized as a food and fashion account in the InstME index, based on the profile's bio and Instagram category across 16,291 posts.
A sponsored post from Broadsheet Sydney is estimated at $900 to $1,700. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
Total Posts
16,291
Avg Comments
10
741K
Engagement
3.67%
