The official Instagram account of Brigham Young University. Photos by @byuphoto and you. Video by .
Followers
204.8K
Following
189
Total Posts
Engagement Rate
1.13%
Avg Likes
2,296
Avg Comments
On Instagram, BYU is a verified Education brand with an audience of 204.8K. To date BYU has posted 1,641 times, currently around 4 posts a week. Typical posts draw 2,296 likes and 20 comments, putting engagement at 1.13%.
On Instagram, Brighamyounguniversity runs an Education account that has published 1,641 posts and gathered 204.8K followers.
Brighamyounguniversity has an engagement rate of 1.13%, which is in line with the median of 1.11% for Education accounts with 100K–1M followers, based on 235 accounts in the InstME index.
At one comment per 116 likes, the ratio points to an audience that mostly engages through likes.
On average, Brighamyounguniversity's video content earns 8.1K views.
Brighamyounguniversity keeps a posting cadence of about 4 posts per week.
Brighamyounguniversity follows only 189 accounts while being followed by 204.8K, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$810–$1,500
Based on 204.8K followers and a 1.13% engagement rate, a single sponsored post by Brighamyounguniversity is worth an estimated $810–$1,500. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Roughly balanced · mostly 18–34
Typical for Education creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Education
| Metric | Brighamyounguniversity | Cohort median |
|---|---|---|
| Engagement rate | 1.13% | 1.11% |
| Average likes | 2,296 | 2,028 |
| Average comments | 20 | 34 |
| Posts per week | 3.64 | 1.06 |
Median values from 235 Education accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 5, 2026
BYU is a verified education brand on Instagram, with 204.8K followers.
BYU posts on Instagram as @brighamyounguniversity.
BYU has 204,782 followers on Instagram (204.8K) as of Apr 5, 2026.
BYU's engagement rate is 1.13%, calculated from average likes and comments per post relative to followers. That is in line with the median of 1.11% for Education accounts with 100K–1M followers in the InstME index.
Posts by BYU average 2,296 likes and 20 comments.
BYU posts about 4 times per week on average.
BYU is registered as a business account on Instagram and is verified.
BYU is categorized as an education account in the InstME index, based on the profile's bio and Instagram category across 1,641 posts.
Yes. BYU carries the blue verified badge on Instagram.
A sponsored post from BYU is estimated at $810 to $1,500. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
1,641
20
Avg Views
8,093
Posts / Week
3.64
Growth Score
22.6 / 100
Engagement
0.82%
